For UK dental practices

Patients now ask AI for a dentist. It names three. Is yours one of them?

Find out in a few minutes. Enter your website and we send you a full audit of your practice: Google, the map, and what ChatGPT and Google's AI say when a patient asks for a dentist near you.

Get my free practice audit
The 5-minute walkthrough

Dr Vladimir Khourda shows what the audit looks at and what the plan does.

Your free audit

What lands in your inbox

We run the same searches a patient would, from the streets around your practice, and put the answers in one PDF. If search is not where your practice is losing patients, the audit will say so.

Where you appear on the map, street by street

Which practice shows up where you do not

Which searches reach your site, and the page each one opens

Whether ChatGPT and Google's AI name your practice

What we would fix first

Free, by email, with no call and nothing to install

Get your practice audit
Also check, if you use them
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

We use your details to send the audit and one follow-up. Nothing else.

What the audits keep showing

Four leaks we find again and again

Drawn from 208 UK practice audits run by Forge in September 2026.

Found at your door, gone a mile away

The map shows you on your own street and drops you after that. The patients a mile out see three other practices.

The search opens the wrong page

Someone looks for implants and lands on your home page. They came to read about a treatment, they get a welcome, and they leave.

Reviews nobody gets to read

Hundreds of five stars, seen only by the people who already found you. The patient still choosing never reaches them.

Ads paying for the wrong landing

The click is bought. The page it opens gives the patient nothing to read about the treatment they searched for.

The plan

One plan. One price. It runs without you.

You do not need a bespoke strategy. You need the basics done every month, on time, without chasing an agency.

The practice plan
£3,600/ year

Pay once, or 3 payments of £1,200

Works out at £300 a month

Start with the free audit

No call. No contract. Nothing renews without you.

What is included

Month one: every fault your audit found on your site, fixed

3 articles a month, written for Google and AI answers

3 Google profile posts a month

1 email campaign a month to your own patients

Review requests running all year

Your dashboard and a monthly report

Why so little? UK dental agencies typically quote £800 to £2,000 a month, to pay for the account manager, the meetings and the pitch. We built the production once and it runs for every practice.

How it compares

Three ways to get your marketing done

The plan is the small car that gets you there. It starts, it runs, and it costs little. When you want to go further, our team is the next step.

A typical agency retainer
£800 to £2,000
a month
This plan
The practice plan
£3,600
a year
Our team, alongside yours
From £1,200
a month
Cost over 12 months
£9,600 to £24,000
£3,600
From £14,400
To get started
Call, proposal, contract
Free audit, then pay online
Audit, then one call
Articles each month
Often none
3
As many as needed
Google profile posts
Sometimes
3 a month
Managed for you
Email to your patients
Rarely
1 campaign a month
Full calendar
Ads, video, new pages
Quoted each time
Fixed-price add-ons
Inside the strategy
Who you talk to
An account manager
Nobody, unless you ask
A doctor and his team
Start with the free audit
This plan
The practice plan
£3,600 a year
  • Cost over 12 months£3,600
  • To get startedFree audit, then pay online
  • Articles each month3
  • Google profile posts3 a month
  • Email to your patients1 campaign a month
  • Ads, video, new pagesFixed-price add-ons
  • Who you talk toNobody, unless you ask
A typical agency retainer
£800 to £2,000 a month
  • Cost over 12 months£9,600 to £24,000
  • To get startedCall, proposal, contract
  • Articles each monthOften none
  • Google profile postsSometimes
  • Email to your patientsRarely
  • Ads, video, new pagesQuoted each time
  • Who you talk toAn account manager
Our team, alongside yours
From £1,200 a month
  • Cost over 12 monthsFrom £14,400
  • To get startedAudit, then one call
  • Articles each monthAs many as needed
  • Google profile postsManaged for you
  • Email to your patientsFull calendar
  • Ads, video, new pagesInside the strategy
  • Who you talk toA doctor and his team
Your dashboard

Log in and see where your practice stands today

One place for everything. How Google ranks you street by street. Whether the AI tools recommend you. Which searches you won this month and which you lost. Pick the treatments you want to push and the next articles follow.

The first practices receive the same numbers as a monthly PDF while their dashboard is being set up.

Example, shown to illustrate the layout
Your practice, this month
  • Average map position4.2, up from 9.8
  • Searches won37, with 12 new
  • Searches lost5
  • ChatGPT, implant dentist near meRecommends you
  • Google AI, Invisalign costNot mentioned
  • Perplexity, emergency dentistRecommends you
Optional extras

Add what you need, at a fixed price

None of these is required. Each one can be added to your plan at any time.

Short videos

Film on your phone, send us the clips, get six edited videos back.

+£600
for 6 videos
Google Ads

Campaigns built on the searches your dashboard shows, in an account you own.

+£450
a month, plus ad budget
A new website

If the audit says your site holds you back, we rebuild it.

+£1,000
one payment
Extra articles

Opening a new treatment? Add articles on top of your three a month.

+£90
per article
Referral outreach

You place implants. We write to the dentists near you who do not.

Quote
with your audit
Our team, alongside yours

Strategy, regular calls and every channel run for you by the agency.

From £1,200
a month, instead of the plan
Proof

Numbers from practices we work with

Two results, with their dates and where each figure comes from.

Dr Solène Vo Quang
Stomatologist, Paris. March to August 2026.
97 → 243
searches where she ranks first
4,203 → 7,921
estimated monthly visits from Google
€75 → €24
cost per enquiry on Google Ads
80+ → 12.6
average position on the local map
Read the case study
Flora Dental Lab
Dental laboratory, Slough, UK. Three months to September 2026.
1,050
clicks from Google to the site in three months, and rising. Source: Google Search Console.
Read the case study
More of our work
Dr Arnaud Vali, dentist, NeuillyProf. Francesco Smeraglia, hand surgeon, NaplesDr Juri Tassinari, plastic surgeon, BolognaBiosil
Dr Vladimir Khourda, founder of Forge
Who runs this
Dr Vladimir Khourda

Trained as a maxillofacial surgeon, worked in orthodontics. Co-founded a three-clinic orthodontics group in Paris and ran its patient acquisition, then learned healthcare copywriting at Publicis Health.

Read his story
How it works

Four steps. None of them is a meeting.

Step 1, today
Get the audit

Enter your website. The PDF arrives by email.

Step 2, when you decide
Pay online

The audit comes with your plan and a payment link.

Step 3, day one
Give us access

One short form: your site login and your Google profile.

Step 4, every month
Watch it run

Fixes in month one, then the same work every month.

Questions

Before you ask

Is there a contract?

You pay for a year of work. There is nothing to sign and nothing renews without you. Your site, your Google profile and every article stay yours.

Who writes the articles?

They are produced by our system, built by a doctor, from what patients search for in your area. You can read each one in your dashboard, and change the treatments we write about.

Do I need to do anything each month?

No. After the access form, the work runs by itself. If you want to steer it, pick your priority treatments in the dashboard.

My website is old. Does that matter?

Most sites give us a way to publish directly. If yours does not, the audit will say so and we will show you the options before you pay anything.

Who are the patient emails sent to?

To your own patients who agreed to hear from you, from an account in your name. One campaign a month: a recall, an offer, or news about a treatment.

What if search is not my problem?

Then the audit says so. You keep the PDF either way, and nobody calls you.

Start with the free audit

See what a patient sees when they look for a dentist near you

Free audit. PDF by email. No call.

Send me my audit