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Patients choose a practice online, often before your phone rings. One done-for-you system, built by a clinician who owned the chair and paid the invoice, changes who gets found and booked. See how it works below.
An implant or Invisalign patient opens Google Maps, reads three practice profiles, and books before picking up the phone. AI-generated local answers and the ranked results above the fold decide who gets called, based on signals your competitor built while you were treating patients. The practice ranked first wins the case regardless of clinical quality. Every month your profile sits below theirs, the high-value cases you are best equipped to treat go to louder rivals.
Three marketing levers run by one agency, zero effort required from the dentist.
Local SEO targets implant, Invisalign, and emergency crown terms. Your Google Business profile is built to dominate the local pack. Generative AI answers surface your practice, not the clinic down the street.
Review signals are matched to treatment cost so a cosmetic patient trusts the fee before calling. Medical-grade content proves clinical credibility for implant and restorative cases without sounding like a brochure.
Paid ads target same-day emergency and elective intent. Tracking shows which channel produced the booked appointment, not just the click, so spend goes where it works.
Most practice owners assess an agency by its portfolio slides and its sales call. A more useful frame is to match the agency's actual service scope to where your practice is right now, and to understand what the numbers in any report actually mean for your business.
The floor price at Forge covers the core layer: local SEO, reputation management, AI visibility, and performance tracking. Practices that add paid ads for implant or cosmetic terms typically budget media spend on top, paid directly to Google or Meta, never marked up through the agency. Higher monthly tiers apply when a practice wants aggressive multi-treatment ad coverage or operates across more than one location. The point of a public price is that you can size the investment against your own case mix before any conversation starts.
A practice open under two years with thin review volume has a different starting problem than a ten-year-old clinic that ranks on page two for implants. A new practice needs a reputation foundation and local citations built before paid spend makes sense. An established practice usually has latent authority that needs restructuring around high-value treatment terms. A dental marketing agency that pitches the same service package to both is not reading the situation.
A generalist agency writing about All-on-4 pricing or Invisalign candidacy is working from research, not from any knowledge of how those patients compare options or what makes them call. Dental patients searching for implant costs are in a research phase that can last weeks. The content, the review signals, and the ad copy that moves them need to match the specific anxiety of that search, not generic healthcare messaging.
Impressions and clicks are inputs. What a practice owner needs to see is which channel produced a booked appointment and for which treatment. Reporting that stops at traffic is reporting built for the agency's comfort, not yours. Ask any agency you evaluate to show you a sample report and check whether it connects a channel to a booked consult type, not just a session count.
Has anyone at this agency ever owned a practice and personally paid the agency invoice?
Clinical knowledge is not the test. The test is whether someone on their side has felt the cost of a campaign that delivered nothing. An owner who paid the invoice knows what is at stake when a high-value implant case goes to a competitor. A marketing background alone does not.
I am Dr Vladimir Khourda. Before Forge I was a physician who owned and ran three dental centers in Paris. I hired a well-known Paris agency, paid them 16,000 EUR, and got one patient. That invoice taught me everything the agency pitch left out.
A dentist shopping for implant or cosmetic marketing knows that feeling: you approved the proposal, cleared the budget, and watched generic traffic arrive while your best cases kept going to the competitor down the street. The agency never understood that an All-on-4 consult and a whitening inquiry are not the same lead, and they never would, because no one there had ever owned the practice or signed the check.
I built Forge so a physician leads the strategy and reviews every audit personally, while a specialist team runs local SEO, content, ads, and tracking end to end. You keep treating patients. Forge handles the rest.
Most dental agencies quote only after a call. The floor is here: no request required.
Territorial exclusivity: one practice per area per treatment. When yours is taken, your competitor cannot buy it.
The first 90 days
How 50+ clinics regained control with smarter SEO.
Apply just 1 of these 5 tactics the impact is instant.
We’ll optimize the rest together, when you're ready.
✔️ Rank for high-value procedures in your area
✔️ Reduce dependence on Doctolib & ads
✔️ Build long-term visibility with real patients
Right now a patient is reading local results and choosing the practice ranked above yours, before your phone rings. The free Forge Visibility Snapshot shows exactly where your profile stands and what it is costing you.
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