Prepared by Forge Marketing

Private visibility audit

Dr. Raj Davit

Dr Davit, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Whitton Rd in Hounslow. At your own address you come up among the first three. Move even a short way out and you drop out of the first three everywhere else, and at ten of those spots you are not in the list at all. Each dot is one of those spots; Green means you are in the top three there.

So someone a few streets away, phone in hand, looking for a dentist, may never come across you. Is that normal for the area, or can better be done here?

The comparison worth looking at

One nearby practice comes up above you at every spot

We ran the same search and The Ivory Clinic came up above you at all 25 spots, including the one at your own door, where you follow just behind it.

Same search, a dentist, from the same 25 spots around you, so the two maps sit side by side.

Yet it reaches the first three at as few spots as you do, so it is not seen across the area either. The first three are open here. Which brings us to your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

None of the searches we found uses your name

The searches we found leading to your website are all about treatment, not about you. One is 'braces maidenhead'. These are estimates, and they point one way: not one of them contains your name.

  • This is a real strength. Someone comparing clear aligners, who has never heard of you, can still land on one of your pages and read what you offer.
  • For one of those searches your site does sit on the first page, though low down, below the results most people click first.

So what are those people actually typing, and where do they end up once they reach you?

The searches behind the numbers

The searches reaching you are all about Invisalign

Every search we found is about clear aligners or braces, and most of them point to your Invisalign pages written around Maidenhead, not Hounslow.

  • 'invisalign in maidenhead' shows low on the first page, below the results most people click, and takes that person to your Invisalign in Maidenhead page.
  • 'braces maidenhead' sits beyond the first page of results, and it leads to that same Invisalign in Maidenhead page.

Aligner treatment is the service these searches are already about, and it is worth building on. Someone wanting a dentist around Whitton Rd in Hounslow still does not arrive this way. So where would we start?

Picture patients searching for your treatments in Hounslow being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?