Prepared by Forge Marketing

Private visibility audit

The Doctor's Method Queen's Park - Aesthetics, Dermatology & Dental Clinic

Hi there, let’s look at your local visibility.

We ran the same search, a dermatologist, from 25 spots around Salusbury Rd in London. Right at your own address you come first. At every other spot you sit lower down, and farther out you often sit far down the list or not in it at all. Each dot is one of those spots; Green means you are in the top three there.

So someone a few streets away, phone in hand looking for a dermatologist, may never come across you. Which raises the question: is that the same for practices near you?

The comparison worth looking at

One nearby practice appears higher overall

We ran the same search and Skinhorizon Clinic came out ahead of you at most of the spots we tested, including several of the ones closest to your door.

Same search, a dermatologist, from the same twenty-five spots around you, so the two maps can be read side by side.

They sit among the first three at 17 of those 25 spots, against one for you, so someone searching nearby is shown their name and not yours. So who is actually reaching your website?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Both kinds of visitor reach your website

About a third of the estimated visits from Google come from people typing your name, like 'the doctors method'. A similar share comes from treatment searches with no name in them.

  • Someone typing your name already knows it. The treatment searches carry no name at all, and they still lead to your pages.
  • Your site does appear on the first page for several of those treatment searches, though mostly low down, below the results most people click.

So which treatments bring you people who are not searching for your name, and where do they land?

The searches behind the numbers

New people find you through skin treatments, not dermatology

The searches that carry no name at all are almost all treatment searches: facials and skin resurfacing, microneedling, hair loss, pigmentation, and one women's health check.

  • Someone searching 'hydrafacial london' finds you low on the first page, below the results most people click, and that search leads to your best hydrafacial page.
  • Someone searching 'prp for hair loss' also sits low on that first page, and that search leads to your PRP hair treatment page.

So new people reach you through your aesthetic treatments, which you do offer. Someone searching plainly for a dermatologist around Salusbury Rd in London does not arrive this way yet. That gap is worth closing, and it shapes what we would do first.

Picture patients searching for your treatments around Queen's Park being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dermatologist" around Salusbury Rd, you are outside the first three in most tested spots.
  • Skinhorizon Clinic comes before you at 19 of the 25 tested spots.
  • "hydrafacial london" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?