Prepared by Forge Marketing

Private visibility audit

128 Harley Street Dental Suite

Hi there, let’s look at your local visibility.

We ran the same search, an orthodontist, from 25 spots around Harley St in London. At none of them do you come up in the first three. Even at your own door you sit lower down the first screen, and farther out you fall away down the list. Each dot is one of those spots, and Green means the practice is in the top three there.

So someone nearby looking for an orthodontist today may well scroll past you without ever seeing your name. Which raises the obvious question: is that simply how it is here?

The comparison worth looking at

One nearby practice appears higher overall

At all 25 spots we tested, Elite Orthodontics London came before your practice, both at your own address and farther out around Harley St in London.

This is the same search for an orthodontist, made from the same twenty-five spots around you, so both maps read side by side.

It sits among the first three at nine of those twenty-five spots, where you sit at none. So at those nine, a patient searching nearby sees it and not you. That gives us something concrete to work from.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

None of these searches uses your name

None of the searches we found for your website carries your practice name. The searches we have are about treatment instead, like 'fix overbite'. These figures are estimates, and the audit data holds only some of the searches.

  • Someone searching that way is asking about the treatment, not about you. The page they land on is what has to answer them.
  • Your site does come up on the first page for searches we found, so people can already find you without knowing who you are.

So which of those questions are bringing people in, and where on your site do they land?

The searches behind the numbers

New people find you through braces questions

The searches we found are mostly questions about braces and overbites, plus someone looking for an orthodontist on Harley Street and for Invisalign offers.

  • 'orthodontist harley street' comes up among the first results and leads to your home page, so someone hunting for an orthodontist on your street lands straight with you.
  • 'fix overbite' also comes up among the first results, and takes the reader to your page explaining how an overbite is corrected.

These searches sit squarely in orthodontics, your own field, and the Harley Street one is someone looking for a practice on your street. That is worth building on. The question left is why the map tells a different story.

Picture patients searching for your treatments around Marylebone being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?