Prepared by Forge Marketing

Private visibility audit

The Academy of Practical Advanced Dentistry

Hi there, let’s look at your local visibility.

We ran the same search, a dental school, from 25 spots around Boston Manor Rd in London. You come up among the first three at every one of those spots, and first at the spot on your own street. The results furthest down sit in the Hanwell and Ealing streets to the north. Each dot is one of those spots; Green means the top three there.

So someone nearby reaching for their phone can find you straight away. That is a position worth protecting, and worth comparing with a practice down the road.

The comparison worth looking at

One nearby practice comes before you at more spots

The School of Dental Nursing comes before you at 14 of the 25 tested spots, and you come before it at the other 11. It comes first at 14 of those 25 spots.

Same search, a dental school, from the same twenty-five spots around you, so the two maps sit side by side.

You are among the first three at every tested spot and it is among the first three at 15 of them, so patients can already find you here. The open question is your website, and who actually reaches it.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

None of the searches we found uses your name

Of the nine searches we found reaching your website, not one includes your practice name. They are course searches, like 'diploma in implant dentistry'. These figures are estimates, and the list we hold is only part of them.

  • Someone searching by name has already heard of you. These searches come from people looking for training, not for you, which is a different kind of visitor.
  • Your site does reach the first page for one of them, 'sensura dental', though low down, where few people look. Most of the others sit beyond the first page.

So what are the people who have never heard of you actually typing, and where do they land?

The searches behind the numbers

The searches that reach you without your name

Every search we found that leads to your website is made without your name. They are about implant training: diploma and implant courses, practical implantology, and a few searches for other dental academies.

  • 'practical implantology' brings someone to your home page, though it shows up beyond the first page of results.
  • 'sensura dental' leads to your training centre page and shows up low on the first page, below the results most people click.

Implant training is clearly your field, and it is already what these searches concern. Someone looking for implant teaching around Boston Manor Rd has to scroll a long way to find your site. Your map is the part that already works.

Picture patients searching for your treatments around Hounslow being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?