We ran the same search, a dentist, from 25 spots around Rickmansworth Rd in Northwood. You come up among the first three at about half of them, and you were in the list at all 25. Close to you it is strongest, including first at your own door; farther out, towards Northwood Hills to the east, you slip down. Each dot is one of those spots, and Green means you are in the top three there.
So near you, a patient with toothache can find you easily. Farther east, someone searching may scroll past you. Which raises a fair question: what does a nearby practice see?

We ran the same search for Moor Park Specialist Dental Centre. It comes before you at 9 of the 25 tested spots, and you come before it at the other 16.
Same search, a dentist, from the same twenty-five spots around you, so the two maps can be read side by side.
You appear among the first three at more of these spots than they do, so a patient nearby is more likely to see you. Your local map is an asset; the question moves to your website.

Almost all the estimated visits your website gets from Google come from people typing your name, searches like 'mount vernon dental specialists'. A few arrive through shorter wordings such as 'vernon dentist'.
The harder question is the person with toothache who has never heard of you. What do they type?

Most searches without your name are still near-misses on it, like 'vernon dental' or 'vernon dentist'. One is a real treatment search: someone looking for dental implants across north London.
So implants, the treatment you have a page for, is where a stranger could find you. Right now that page sits beyond the first page for that search. Which brings us to what to do first.

Here is what already works for you, and what we would fix first.
None of this is about your care. It is about who sees your name first.
Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.
WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.
We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.
Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.
Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.
Four practices, four kinds of work. Delivered, not promised.
See the projectsEvery page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.
The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.
Every question his patients ask, mapped, then written and linked from his own publications.
His whole site reviewed page by page, and the three-month plan, city by city.
For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.
Then very little: the odd decision, and your clinical eye where it matters.
If you stop, you keep all of it. No minimum term.
Agreed in writing. Nobody honest can promise you a position on Google, and we will not.
I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.


WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.
The questions practitioners actually ask me after a page like this.