Prepared by Forge Marketing

Private visibility audit

Mount Vernon Dental Specialists

Hi there, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Rickmansworth Rd in Northwood. You come up among the first three at about half of them, and you were in the list at all 25. Close to you it is strongest, including first at your own door; farther out, towards Northwood Hills to the east, you slip down. Each dot is one of those spots, and Green means you are in the top three there.

So near you, a patient with toothache can find you easily. Farther east, someone searching may scroll past you. Which raises a fair question: what does a nearby practice see?

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for Moor Park Specialist Dental Centre. It comes before you at 9 of the 25 tested spots, and you come before it at the other 16.

Same search, a dentist, from the same twenty-five spots around you, so the two maps can be read side by side.

You appear among the first three at more of these spots than they do, so a patient nearby is more likely to see you. Your local map is an asset; the question moves to your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Nearly every estimated visit to your site starts with your name

Almost all the estimated visits your website gets from Google come from people typing your name, searches like 'mount vernon dental specialists'. A few arrive through shorter wordings such as 'vernon dentist'.

  • Someone typing your name already has it in mind. The search does not tell us where they got it, only that they were looking for you and not for a dentist in general.
  • Your site does come up among the first results for a search made without your full name, so people part way to knowing you can still land on your pages.

The harder question is the person with toothache who has never heard of you. What do they type?

The searches behind the numbers

The searches that reach you without your name

Most searches without your name are still near-misses on it, like 'vernon dental' or 'vernon dentist'. One is a real treatment search: someone looking for dental implants across north London.

  • 'vernon dental' shows up among the first results and leads to your home page, so a half-remembered version of your name still finds you.
  • 'dental implants in north london' shows up beyond the first page of results and leads to your oral surgery in Northwood page.

So implants, the treatment you have a page for, is where a stranger could find you. Right now that page sits beyond the first page for that search. Which brings us to what to do first.

Picture patients searching for your treatments in Northwood being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?