We ran the same search, a dentist, from 25 spots around Dauphine Court in Harrow. Close to you, you hold up well: you are in the top three at six of the eight nearby spots, and first at your own door. Farther out, you slip below the first three at most spots. Each dot is one of those spots, and Green means you are in the top three there.
So someone searching from the outer edges, towards Stanmore or Rayners Lane, may never come across you. Nearer home, that visibility is worth holding on to. Is that the ceiling here?

We ran the same search for Complete Smiles. Across the twenty-five spots we tested, your practice comes before it at fifteen of them, and it comes before you at the other ten.
This is the same search, a dentist, made from the same twenty-five spots around you, so both maps read side by side.
Out of those twenty-five spots, your name is among the first three at twelve; theirs at four. The map is an asset; the question moves to your website.

At least two thirds of the estimated visits from Google come from searches that include your name, searches like 'clinica 24 7 dental'. The rest arrive without it, and that part is smaller.
So which searches bring in people who never type your name, and where do they land?

Several searches that lead to your site carry no name at all. They are general dentist searches, some in Romanian or Spanish, plus one for an emergency dentist in Harrow.
These are people looking for a dentist, which is exactly what you do, and the language searches already bring them in. They all lead to the home page, so the next question is what they see when they get there.

Here is what already works for you, and what we would fix first.
None of this is about your care. It is about who sees your name first.
Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.
WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.
We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.
Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.
Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.
Four practices, four kinds of work. Delivered, not promised.
See the projectsEvery page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.
The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.
Every question his patients ask, mapped, then written and linked from his own publications.
His whole site reviewed page by page, and the three-month plan, city by city.
For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.
Then very little: the odd decision, and your clinical eye where it matters.
If you stop, you keep all of it. No minimum term.
Agreed in writing. Nobody honest can promise you a position on Google, and we will not.
I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.


WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.
The questions practitioners actually ask me after a page like this.