Prepared by Forge Marketing

Private visibility audit

Grove Dental Practice

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Hadley in Barnet. Right at your door and just north of it, you come up among the first three. At the other spots, you sit further down the list, and that gets more pronounced the further out we go. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist nearby, may well scroll past you without ever seeing your name. Which raises a fair question: is that simply how it is around here?

The comparison worth looking at

One nearby practice appears higher overall

We ran the same search and Hadley Green Dental Practice came before your practice at all the tested spots, including the one at your own door, where it sits first.

Same search, a dental clinic, from the same twenty-five spots around you, so the two maps sit side by side.

It reaches the first three at clearly more of those spots than you do, which is the gap to close, with no promise of the same result. Which raises the question of who actually lands on your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Both kinds of visitor reach your website

Of the two searches we hold, one is your own name, 'grove dental practice', and it brings at least a third of the estimated visits from Google. The rest comes from other searches, including one for a dentist in Barnet.

  • Someone typing your name has already chosen you. Someone searching for a dentist in Barnet has not, and your site still comes up among the first results for them.
  • That second kind of search is the one worth protecting. It leads to your home page, and that page is where someone who does not know you yet makes up their mind.

So which searches bring you people who have never heard of your name, and where do they land?

The searches behind the numbers

One search brings people who do not know you

Beyond your own name, we found one search here from someone simply looking for a dentist in the area. Nothing yet for a named treatment such as whitening or Invisalign.

  • 'barnet dentists' puts you among the first results, and it leads to your home page, where your team and your treatments are set out.

So a neighbour comparing dentists can find you, and that search is worth building on. Someone looking for one specific treatment does not arrive this way yet. Which brings us to what we would do first.

Picture patients searching for your treatments around Hadley being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?