Prepared by Forge Marketing

Private visibility audit

Buckingham Gate Orthodontics

Hi there, let’s look at your local visibility.

We ran the same search, an orthodontist, from 25 spots around you in London. You come up among the first three at most of those spots, and at every spot close to your door. Further out, mostly north, you sit lower down. Each dot is one spot; Green means you are in the top three there.

Close to you, someone searching on their phone sees you straight away. From those northern spots, they would have to scroll a long way to find you. So how does a nearby practice compare?

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for Knightsbridge Orthodontics. It comes before you at only a few of the spots we tested, and you come before it at the rest.

Same search, an orthodontist, from the same spots around you, so the two maps sit side by side.

You show among the first three at three times as many spots as they do. So the map is already an asset, and the real question becomes what happens when someone lands on your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most of your search visits start with your name

At least two thirds of the estimated visits from Google come from people typing your name, searches like 'buckingham gate orthodontics'. These are estimates, but the pattern is clear.

  • Someone typing your name has already heard of you somewhere. Your website is where they come to confirm it.
  • The good news: you also come up among the first results when someone searches for an orthodontist nearby, so new people can find you too.

So which other searches bring you people, and where do they land?

The searches behind the numbers

People searching for braces already find you

The searches without your name are mostly about braces, with a couple about Invisalign. Here is where two of them land.

  • Someone searching 'braces london uk' sees you among the first results, then lands on your home page rather than a page about braces themselves.
  • Someone searching 'best invisalign docklands' finds you beyond the first page, on your page about Invisalign and top dentists in London.

So these searches do bring people in, and braces is the treatment in your own field already doing that work. It is worth giving those searches a proper braces page to land on. Which brings us to what we would do first.

Picture patients searching for your treatments around Victoria being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "orthodontist" in London, you are outside the first three at 10 of the 25 tested spots.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?