Prepared by Forge Marketing

Private visibility audit

Claremont Dental Practice

Hi there, let’s look at your local visibility.

We ran the same search, an orthodontist, from 25 spots around Crown Rd in Twickenham. Right at your own door you come first. A few streets out that drops away, and across the wider ring you sit well down the list, the whole area rather than one pocket. Each dot is one of those spots. Green means your practice is in the top three there.

So someone a few streets away, phone in hand, looking for an orthodontist may never come across you. Who does Google show them instead?

The comparison worth looking at

One nearby practice appears higher at almost every spot

Orthodontic Practice comes before you at 24 of the 25 spots we tested around your practice, and you come before it at the one remaining spot. That is the honest picture from this map.

Same search, an orthodontist, run from the same spots around Crown Rd in Twickenham, so both maps read side by side.

It only reaches the first three at 4 of those 25 spots, so being ahead of you is not the same as being seen. Which leaves your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Both kinds of visitor reach your website

About a third of the estimated visits from Google come from people typing your name, and others arrive from searches like 'dentist twickenham'. So both kinds of visitor reach you, and these are estimates.

  • Someone typing your name already has it in mind. Someone searching for a dentist in Twickenham is not using it, and your site still comes up among the first results for that search.
  • Your night guard cleaning pages also bring people in, and those searches say nothing about where the person is, so they need not be anywhere near Twickenham.

So who are the people who do not know your name yet, and what are they typing?

The searches behind the numbers

New people arrive looking for night guard advice

Most of the searches we found without your name are about cleaning a night guard or bite guard. One is simply someone looking for a dentist in Twickenham.

  • 'how to clean night guard' shows up among the first results, and leads to your downloadable instruction sheet on cleaning a night guard.
  • 'dentist twickenham' shows up among the first results and leads straight to your home page, which is the one search here from someone looking locally.

So the people who find you without knowing your name mostly want guard-cleaning advice. Someone searching for orthodontic treatment around Crown Rd in Twickenham does not arrive this way yet, and that is the gap worth closing. Where do your strengths sit?

Picture patients searching for your treatments in Twickenham being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?