Prepared by Forge Marketing

Private visibility audit

Kew Road Dental

Hi there, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Kew Rd in Richmond. At half the spots close to your door you come up among the first three, and at your own address you come first. Farther out, across most of the tested spots, you sit below the first three. Each dot is one of those spots; Green means you are in the top three there.

So someone in the St Margarets or Grove Park direction, phone in hand with a sore tooth, may simply not come across you. How does a practice near you fare on the same search?

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for Perfect Smile Richmond. It comes before you at some spots, including close by, but you come before it at most of the spots we tested.

Same search for a dentist, same spots around your practice, so the two maps can be read side by side.

Your local map is an asset: someone nearby reaching for a dentist can already find you more often than them. So the question moves to your website, and who actually arrives there.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Both kinds of visitor reach your website

Of the searches we looked at, at least about half the estimated visits come from people typing your name. Others arrive through searches like 'emergency dentist richmond', with no name at all.

  • Someone typing your name has already chosen you. Someone searching for an emergency dentist in Richmond has not, and your site still comes up first for them.
  • Your site also shows on the first page when someone searches for orthodontists in Richmond, so new people can land on your treatment pages without knowing you.

So which searches bring you people not looking for you by name, and where do they land?

The searches behind the numbers

New people reach you through urgent and cosmetic care

Some searches that lead to your site carry no name at all. A few are for a dentist in Richmond, urgently or privately, or for cosmetic and brace work. Others are general questions about teeth and tongues.

  • Someone searching 'emergency dentist richmond' finds you among the first results, and lands on your home page. Often that is someone in pain, choosing quickly.
  • 'cosmetic dentist richmond' also shows you among the first results, leading straight to your cosmetic dentistry page, where someone can read what you offer before ringing.

So people searching without your name do arrive, and they arrive for dentistry you clearly offer. Urgent and cosmetic care are the two worth building on, and that is where we would start.

Picture patients searching for your treatments in Richmond being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dentist" around Kew Rd, you are outside the first three in most tested spots.
  • "healthy tongue" sits low on the first page.
  • "human teeth" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?