Prepared by Forge Marketing

Private visibility audit

Avenue Dental

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around The Avenue in London. At your own address you come first. From the eight spots nearest you, and from the ones farther out, you sit well down the list. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist nearby may never come across you. What does a nearby practice show from those same spots?

The comparison worth looking at

One nearby practice comes before you at nearly every spot

We ran the same search for The Ealing Dental Practice, and it came before you at 24 of the 25 spots we tested, including every one of the streets closest to you.

It is the same search, a dental clinic, made from the same spots around you, so both maps read side by side.

Yet they are among the first three at barely more spots than you. So the first three are open around here, which brings us to who is actually reaching your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

More than half the estimated visits come from searches without your name

Of the searches we found, more than half of the estimated visits come from people who never typed your name. 'dentist west ealing' is one of them, and your site shows on the first page.

  • Someone typing your name already has it in mind. Someone searching for a dentist nearby does not, and they can still find you, which is the harder half to win.
  • Only a small part of the estimated visits comes from your name, so your website is already doing real work for people simply looking for a dentist.

So which of those searches brings people who do not know you, and where do they land once they arrive?

The searches behind the numbers

Two searches bring people who do not know you

Most searches reaching your site are variations on your own name. Only two come from people searching for something else: a dentist in West Ealing, and comfortable dentures.

  • 'dentist west ealing' puts your home page low on the first page, below the results most people click.
  • 'dentures comfort' sits low on the first page too, and leads to your page about comfortable dentures, the right place for that person to land.

Dentures is the one treatment in your own field already bringing estimated visits from people who do not know you, and it is worth building on. Which raises the question of what is already strong here, and what we would do first.

Picture patients searching for your treatments around Perivale being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around The Avenue, you are outside the first three in most tested spots.
  • The Ealing Dental Practice comes before you at 24 of the 25 tested spots.
  • "dentures comfort" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?