Prepared by Forge Marketing

Private visibility audit

London Dental Surgery Centre

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Woodside Ln in London. At your own address you come first, and at one spot close by you are among the first three. Further out you sit well down the list. Each dot is one of those spots; Green means you are in the top three there.

So someone searching from the streets further south or east may simply not come across you, even though they are a short drive away. Is that normal here?

The comparison worth looking at

Your map holds up next to a nearby practice

Across the tested spots, you come before 3one one Dental Care at slightly more of them than it comes before you, though its lead grows towards West Finchley and Fallow Corner.

Same search, a dental clinic, from the same twenty-five spots around you, so the two maps sit side by side.

It is among the first three at a few more spots than you, but at most of the twenty-five neither of you is in the first three. Those places are still open here. Which leaves your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people reach your website without typing your name

Only a small part of the estimated visits from Google comes from people typing your name. Far more come from searches like 'dental and surgical' or 'ldn dental', which say nothing about you. These are estimates.

  • A search for your name comes from someone who already has you in mind. A search for a dentist does not, and your site is in front of them while they choose.
  • For one of those searches your pages come up among the first results, so someone who has never heard of you can still land on your home page and read it.

So which of those searches are doing the work, and where does a new patient end up when they arrive?

The searches behind the numbers

People who do not know you find your general dental pages

Most of these searches are general dental ones, people looking for a dentist in north London, and a few about specific work: tooth extraction fees and prosthodontics.

  • 'ldn dental' comes up among the first results and leads to your home page, so that person lands on your practice as a whole rather than a treatment.
  • 'teeth extraction charges' shows up beyond the first page of results and leads to your fees page, where someone weighing up the cost of an extraction would look.

The searches reaching you without your name are about general dentistry and extraction costs, which is the heart of what you do. Two of them point at your fees page rather than your treatments. Does that page show your strengths?

Picture patients searching for your treatments around Woodside Park being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around Woodside Ln, you are outside the first three in most tested spots.
  • "dental and surgical" leads to your home page, beyond the first page.
  • "teeth extraction charges" sits beyond the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
LinkedIn logo
LinkedIn
X logo
X
Instagram logo
Instagram
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?