Prepared by Forge Marketing

Private visibility audit

Anish Patel

Hi Anish, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Uxbridge Rd in Pinner. Right at your own door you come first. A street or two away that fades, and across most of the tested spots you sit outside the first three, often far down the list. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist, may simply never come across you. Which raises the obvious question: is that normal here?

The comparison worth looking at

One nearby practice appears higher overall

We ran the same search for Hatch End Dental Practice. It comes before you at most of the spots we tested, including a few of the ones closest to your own door.

Same search, a dentist, from the same twenty-five spots around you, so the two maps read side by side.

Yet it is among the first three at only three of those spots, and you at one. Neither of you is seen across the area. So who is actually reaching your website?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

At least a third of your search visits come from your name

Searches typing your name, like 'oradent ashford', bring at least a third of the estimated visits your website gets from Google. A smaller part comes from people searching without it.

  • Someone typing your name has already come across it somewhere. They are checking you, not choosing you. That is a different patient from one searching only for a dentist.
  • Your site does come up among the first results for a few searches made without your name, so new people can find you that way too.

So which searches bring people here who do not know you, and where do they land?

The searches behind the numbers

The searches that reach you are about other practices

Four searches bring people who do not type your name. All four are about dentistry elsewhere: a practice in Bosworth, and a dentist in Leverstock Green near Hemel Hempstead.

  • 'market bosworth dentist' shows up among the first results and leads to your Bosworth dentist page, so that person lands on a page for a town far from here.
  • 'dentist leverstock green hemel hempstead' also shows up among the first results, and takes that person to your Leverstock Green dentist page.

Those pages are doing the work for other towns. Someone looking for a dentist around Uxbridge Rd in Pinner does not arrive this way yet. That is the gap worth closing, and it leads to where we would start.

Picture patients searching for your treatments in Pinner being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dentist" around Uxbridge Rd, you are outside the first three in most tested spots.
  • Hatch End Dental Practice comes before you at 19 of the 25 tested spots.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
LinkedIn logo
LinkedIn
X logo
X
Instagram logo
Instagram
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?