Prepared by Forge Marketing

Private visibility audit

Gaurav Surendra Mehta

Dr Mehta, let’s look at your local visibility.

We ran the same search, an orthodontist, from 25 spots around Wood St in Barnet. You came up in the list at all of them, and among the first three at most of them, including the spot at your own door. The one soft pocket sits to the south-east, out towards Whetstone and New Barnet. Each dot is one of those spots; Green means the practice is in the top three there.

So most people nearby can find you with one search. Someone in that south-east pocket may scroll past you instead. How far can a map here go?

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for The Oakwood Clinic. It comes before you at 8 of the 25 spots we tested, towards Hadley Wood and New Barnet, while you come before it at the other 17.

This is the same search, made from the same spots around you, so the two maps can be read side by side.

You are among the first three at far more of those spots than they are, so a patient nearby is more likely to see you. That brings us to your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Both kinds of visitor reach your website

Some people arrive typing your name. Others arrive without it, searching things like 'composite bonding near me'. Neither group is the clear majority of the estimated visits your site gets from Google.

  • A search with your name comes from someone already heading your way. A search without it comes from someone still choosing a dentist.
  • Your site does appear on the first page for some of those searches without your name, so new people can find you there.

So which searches bring in the people who have never heard of you, and where do they land?

The searches behind the numbers

The searches bringing you people who never heard of you

Six searches reach your site without your name. Three are about implants, one about composite bonding, one about a tooth bridge, and one simply looking for a dentist in Ashford.

  • 'dental implants near me' puts you low on the first page, below the results most people click, and sends that person to your Ashford dentist page.
  • 'cantilever bridge dental' shows up among the first results and leads to your page on the cantilever tooth bridge at your Rochester practice.

These new people arrive for implants and bonding, not for orthodontics. Someone looking for braces or aligners around Wood St in Barnet does not reach you this way yet. Worth holding in mind as we look at what to do first.

Picture patients searching for your treatments in Barnet being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • "dental implants near me" sits low on the first page.
  • "how much are teeth implants in the uk" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?