Prepared by Forge Marketing

Private visibility audit

Dr Mona Kaviani

Dr Kaviani, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Church Rd in Northolt. Right by the practice you come first, and you hold the top three at most of the nearby spots. Farther out you sit outside the top three at most of them. Each dot is one of those spots; Green means you are in the top three there.

So close to home, patients find you easily. From the outer spots, someone searching for a dentist may never come across you. What could that look like for a practice nearby?

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for Petts Hill Dental Practice. Across the tested spots you come before it at more of them than it comes before you, and that lead holds at the spots closest to you.

Same search, a dentist, from the same spots around you, so the two maps can be read side by side.

Neither of you is in the first three at most spots, so those places are open around here. You start this one from the stronger side. The question moves to your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people who find your website already know you

More than half of the estimated visits from Google come from people typing your name, searches like 'church end dental'. That is an estimate, and it points at people who had your name before they opened Google.

  • Someone typing your name already has it. Someone typing 'northolt dentist' does not, and your site comes up first there.
  • So the website is doing well with people who arrive knowing where they want to go. The question is how many arrive without that head start.

That brings us to the searches made by people who do not know your name yet, and where they land.

The searches behind the numbers

People searching for a dentist in Northolt find you

Two of the searches we found do not contain your name at all. Both are people looking for a dentist locally, and both land on your home page.

  • Someone searching 'northolt dentist' sees you among the first results, and lands on your home page.
  • 'Churchill dentist' puts you low on the first page, below the results most people click, and also leads to your home page.

So a stranger looking for a dentist near you can already find you, and that search is worth building on. They arrive on your home page, which then has to do the convincing. That is what we look at next.

Picture patients searching for your treatments in Northolt being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dentist" around Church Rd, you are outside the first three in most tested spots.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?