Prepared by Forge Marketing

Private visibility audit

Natasha Luthra

Dr Luthra, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Long Ln in Uxbridge. At your own address you come first, and at one spot just east of you you are among the first three. At the other spots you sit further down the list, more so the farther out we go. Each dot is one of those spots; Green means you are in the top three there.

So right at your door you are easy to find. A street or two out, someone searching for a dentist has to scroll to reach you. Does anyone nearby manage better?

The comparison worth looking at

One nearby practice appears higher at nearly every spot

Escentics Dental & Implant Centre comes before you at 24 of the 25 spots we tested, both at the points closest to you and farther out, though you still hold first place at your own address.

This is the same search, a dental clinic, run from the same spots around Long Ln in Uxbridge, so both maps read side by side.

They are among the first three at only a handful of those spots too, so the first three are open around here. The next question is who actually reaches your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most estimated visits to your website come from people typing your name

At least half the estimated visits your site gets from Google come from people typing your name, like 'sweetcroft dental practice'. Your site comes up first for that. These are estimates.

  • Someone typing your name already has it in mind. They are not comparing dentists; they are looking for your opening times.
  • None of the searches we found without your name brings the site estimated visits yet. For those, the site sits beyond the first page.

So what is a person in Uxbridge typing when they simply need a dentist, and whose website do they land on?

The searches behind the numbers

The searches without your name are other practices' names

Four searches found reach your site without your name. None is about a treatment. They are the names of other dental places, like 'beechcroft dentist' and 'sweet tooth dental care', all landing on your home page.

  • 'beechcroft dentist' shows up beyond the first page of results, and anyone who gets that far lands on your home page rather than a page about the treatment they want.
  • 'bovingdon dentist' also shows up beyond the first page, again leading to your home page, so a stranger is shown none of your treatment pages.

Someone looking for a dentist around Long Ln in Uxbridge does not reach you this way yet. These searches name other places, not your treatments. So who does actually find you, and what should we fix first?

Picture patients searching for your treatments in Uxbridge being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around Long Ln, you are outside the first three in most tested spots.
  • Escentics Dental & Implant Centre comes before you at 24 of the 25 tested spots.
  • None of the searches we found without your name shows among the first results.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?