Prepared by Forge Marketing

Private visibility audit

Sheen Dental

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Upper Richmond Rd W in London. Right at your door and at most of the spots close by, you come up among the first three. Further out, towards Kew and the Grove Park pocket to the north, and east towards Putney, you sit well down the list. Each dot is one of those spots; Green means you are in the top three there.

So close to home, people searching can find you. A few streets further out, someone with toothache would have to scroll a long way to see you. Is that normal here, or can more be had?

The comparison worth looking at

One nearby practice appears higher at more spots

The Park Dental Clinic comes before you at 24 of the 25 spots we tested, and it reaches the first three at 10 of them against your 6, including some spots close to you.

Same search, a dental clinic, from the same twenty-five spots around you, so the two maps sit side by side.

They are among the first three at more spots than you, so their map shows what is reachable here. Once someone does see you, where do they land next?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people find your website without knowing your name

Of the searches we found, about three quarters of your estimated visits from Google come from people who did not type your name. One of them is 'dentist sheen'.

  • Someone typing your name already knows you. Someone searching for a dentist nearby does not, and for that search your site comes up among the first results.
  • That matters: a new patient with toothache and a phone in hand can find you without ever having heard of your practice.

So which of those searches reach people who do not know you, and where do they land?

The searches behind the numbers

New people arrive looking for a dentist, and for braces

Some of the searches reaching your site have nothing to do with your name. People look for a dentist in Sheen, for orthodontics in Richmond, for emergency care, and for things like scans and implant dentures.

  • 'dentist sheen' comes up first and takes that person straight to your home page. Someone nearby who has never heard of you lands on your front door.
  • 'orthodontists in richmond' shows low on the first page, below the results most people click, and leads to your page on orthodontics and braces in Richmond.

The strongest of these is simply someone looking for a dentist in Sheen, and it already works. Your braces and emergency searches bring people too, but sit lower. Those are the ones worth building on next.

Picture patients searching for your treatments around East Sheen being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • The Park Dental Clinic comes before you at 24 of the 25 tested spots.
  • "orthodontists in richmond" sits low on the first page.
  • "what does a ct scan look like" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?