Prepared by Forge Marketing

Private visibility audit

80 Kensington Dental Clinic

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Kensington High St in London. At your own address you come first. Just one ring out, you sit outside the first three at every spot we tested, and lower again farther out. Each dot is one of those spots: Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist, may never come across you. Is that normal here, or can a nearby practice do better?

The comparison worth looking at

One nearby practice comes before you at most spots

South Kensington Medical and Dental Clinic comes before your practice at 17 of the 25 spots we tested, so for a dental clinic nearby it is the name that tends to come up ahead of yours.

Same search, a dental clinic, run from the same twenty-five spots around you, so you can read both maps side by side.

Even so, it is among the first three at only three of those spots. Neither of you is really seen across the area, which leaves room here. The next question is who reaches your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people find your website without knowing your name

None of the searches we looked at uses your practice name. People arrive through searches like 'dentist high street kensington', so they were looking for a dentist, not for you. These are estimates.

  • That is a real strength. Someone with toothache and no dentist in mind can still land on your pages and see what you offer.
  • Your site comes up among the first results for several of these searches, including one about Invisalign, so a patient looking for that treatment can reach you.

So what exactly are these people typing when they do not know you, and where do they end up?

The searches behind the numbers

New people find you through dental searches

Every search we found is from someone who does not type your name. Most are general dental searches around Kensington, and one is for clear aligner treatment.

  • 'dentist high street kensington' comes up first, and it leads to your home page, where they meet the practice for the first time.
  • 'invisalign kensington' shows up among the first results and leads to your own Invisalign page, so someone comparing aligner options lands on your explanation of it.

So the people who do not know you yet still arrive by looking for a dentist nearby, and the aligner search shows a treatment already pulling its weight. Worth building on. The question is what happens once they land on those pages.

Picture patients searching for your treatments around Kensington being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?