Prepared by Forge Marketing

Private visibility audit

Dr Asim Anis Shaikh

Dr Shaikh, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Longbridge Rd in Dagenham. At your own address you come first, and at one spot just south of you, you are in the top three. At the other spots, you sit below the first three, and further out most of the time far down the list. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist, may simply not come across you. Which raises the question: what does a nearby practice's map look like?

The comparison worth looking at

One nearby practice comes before you at most spots

We ran the same search for Gale street. It comes before you at most of the tested spots, both on the streets closest to you and further out.

Same search, a dental clinic, from the same spots around Longbridge Rd in Dagenham, so the two maps sit side by side.

Their name shows in the first three at clearly more spots than yours, so someone nearby is more likely to see them than you. That is a concrete local example to work from, which raises the question of who reaches your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most of the visits to your site come from searches for your name

Most of the estimated visits from Google come from people typing your name, like 'david's dental care'. Your site also shows on the first page for a few other searches.

  • Someone typing your name has already come across it somewhere. They are not choosing a dentist; they are looking for yours.
  • Your home page does come up on the first page for a search like 'heathway dentist dagenham', though low down, below the results most people click.

So what does someone search for when they have never heard of you, and where do they land?

The searches behind the numbers

The searches without your name are still your name

The searches we found that do not spell out your practice are still versions of your name, or a dentist tied to another local street. None of them is about a treatment.

  • Someone typing 'davids' lands low on the first page, below the results most people click, and reaches your home page.
  • 'heathway dentist dagenham' also shows low on the first page and leads to your home page, though it points at a different part of Dagenham.

So the person who wants implants, braces or a check-up around Longbridge Rd in Dagenham does not reach you this way yet. Your treatment pages are the place to start, and that brings us to what you already have working.

Picture patients searching for your treatments in Dagenham being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around Longbridge Rd, you are outside the first three in most tested spots.
  • Gale street comes before you at 18 of the 25 tested spots.
  • None of the searches we found without your name shows among the first results.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
LinkedIn logo
LinkedIn
X logo
X
Instagram logo
Instagram
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?