Prepared by Forge Marketing

Private visibility audit

Charlestown Dental Practice

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Charlestown Rd in Manchester. Right at your own door you come first. Step away and you slip out of the first three at nearly all the other spots, further down the further out we went. Each dot is one of those spots; Green means you are in the top three there.

So someone a few streets away, phone in hand, looking for a dentist may well scroll past you. Is that the same for other practices nearby?

The comparison worth looking at

One nearby practice comes before you at nearly every spot

Across the same spots, UrgentCare Dental Manchester comes before you at nearly all of them, including the ones closest to you. You come before it at one spot.

This is the same search for a dental clinic, made from the same spots around you, so both maps can be read side by side.

It sits among the first three at clearly more spots than you do, so at most of those spots it is one of the three names someone a few streets away is shown, and you are not. Your website is the other half of the picture.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Nearly all your estimated search visits come from your own name

Nearly all the estimated visits from Google come from people typing your name, like 'charlestown dentist'. Your site comes up first there. These are estimates, but the pattern is clear.

  • Someone searching your name already has it in mind. That search only confirms where you are, it does not introduce you.
  • Your site does reach the first page for one search made without your name, but it sits low down, below the results most people click.

So what about the people who do not know your name? Those searches are the next thing to look at.

The searches behind the numbers

The searches without your name sit far back

Beyond your own name, the searches that reach you are area ones, someone looking for a dentist in a nearby district, plus one for composite bonding. They land on your home page or that treatment page.

  • 'charlestown medical dental centre' shows low on the first page, below the results most people click, and it leads to your home page.
  • 'composite bonding swindon' sits beyond the first page, and it leads to your composite bonding page, which is a treatment you do offer.

The one search in your own field that still reaches a first page is really your name in another form. General dentistry around Charlestown Rd in Manchester, NHS or private, is where someone new should find you. Your pages are where that work starts, and some of it is already done.

Picture patients searching for your treatments in Manchester being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around Charlestown Rd, you are outside the first three in most tested spots.
  • UrgentCare Dental Manchester comes before you at 24 of the 25 tested spots.
  • None of the searches we found without your name shows among the first results.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
LinkedIn logo
LinkedIn
X logo
X
Instagram logo
Instagram
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?