Prepared by Forge Marketing

Private visibility audit

Wythenshawe Dental Clinic

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around Wythenshawe in Manchester. At most of those spots you come up among the first three names a patient is shown, and at every spot closest to your own street you hold that. It softens only in a pocket out to the north. Each dot is one of those spots; Green means you are in the top three there.

So near you, someone searching for a dentist can find you easily. That is worth protecting. Out towards Northenden, though, you sit far enough down the list that they would have to scroll to find you.

The comparison worth looking at

Your map holds up next to a nearby practice

We ran the same search for Gatley Park Dental Practice. It comes before you at only a few of the tested spots, and you come before it at the rest, near you and further out.

Same search, a dental clinic, from the same spots around you, so the two maps can be read side by side.

You are among the first three at far more of those spots than they are, so someone nearby is shown your name first. The local map is an asset; the question is your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most of what reaches your website comes from your own name

At least half of the estimated visits your site gets from Google come from people typing your name, like 'wythenshawe dental clinic'. These are estimates, but the pattern is clear.

  • Someone typing your name already has it in mind. That search is not what brings you a patient who has never heard of you.
  • The rest arrive another way. Your site does show on the first page for searches like 'cobalt chrome denture prices manchester', which carry no name at all.

So what are those people actually typing when they need a dentist and have never heard of you?

The searches behind the numbers

New patients find you through dentures and root canals

Some of the searches reaching your site carry no name at all. They are people looking for a dentist nearby, and people pricing up specific work: dentures, root canal treatment, aligners.

  • Someone searching 'cobalt chrome denture prices manchester' sees you among the first results, and lands on your dentures page.
  • Someone searching 'private root canal' finds you low on the first page, below the results most people click, and arrives on your root canal treatments page.

So the people who do not know you yet arrive through dentures and root canal work, both genuinely yours. Dentures is the one already sitting among the first results, so that is the one worth building on. Which leaves the question of where your strengths and your first priorities sit.

Picture patients searching for your treatments around Wythenshawe being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "dental clinic" around Wythenshawe, you are outside the first three at 4 of the 25 tested spots.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
LinkedIn logo
LinkedIn
X logo
X
Instagram logo
Instagram
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?