Prepared by Forge Marketing

Private visibility audit

The Oliver Cosmetic Dental Clinic

Hi there, let’s look at your local visibility.

We ran the same search, a cosmetic dentist, from 25 spots around Peter St in Manchester. At the spot on your own doorstep you come first. Move a street or two out and you sit far down the list at almost every other spot, near and farther out alike. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand looking for veneers, may scroll past you entirely. Which raises the fair question: is anyone round here doing better?

The comparison worth looking at

One nearby practice appears higher overall

We ran the same search for Smile Stylist Dental Clinics. It comes before you at almost all the spots we tested, both on the streets close to you and farther out.

Same search, a cosmetic dentist, from the same twenty-five spots around you, so the two maps sit side by side.

They land in the first three at about half the spots, you at one. So a few streets away their name is the one on screen and yours is further down. Which raises the question of who actually reaches your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

None of the searches we found used your name

None of the eight searches we looked at uses your practice name. They are treatment searches, like 'porcelain veneers london'. These are estimates, and only part of the picture, but they point the same way.

  • These searches are for the treatment, not for you by name. Your pages were there when someone searched for the treatment itself.
  • For several of these searches your site sits on the first page, and for the veneers one it is among the first results a patient sees.

So the question becomes which treatment searches bring these strangers to you, and where they land.

The searches behind the numbers

Veneers and bonding bring strangers to your pages

Every search we found reaches you without your name. They are treatment searches: veneers, cosmetic dentistry, composite bonding, and one on masseter relaxing injections. Someone comparing options, not looking for you.

  • Search 'porcelain veneers london' and your site shows among the first results, landing that person straight on your porcelain veneers page.
  • Search 'composite bonding london' and your site sits low on the first page, below the results most people click, on your composite bonding page.

So cosmetic dentistry is already what brings people your way, with veneers doing most of that work. Bonding is the one worth building on next. Which leaves what to fix first, and in what order.

Picture patients searching for your treatments in Manchester being able to find you.

Here is what already works for you, and what we would fix first.

What we would fix first
  • For "cosmetic dentist" around Peter St, you are outside the first three in most tested spots.
  • Smile Stylist Dental Clinics comes before you at 24 of the 25 tested spots.
  • "composite bonding london" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

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Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

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Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
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Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?