Prepared by Forge Marketing

Private visibility audit

The Oliver Cosmetic Dental Clinic

Hi there, let’s look at your local visibility.

We ran the same search, a cosmetic dentist, from 25 spots around Peter St in Manchester. At your own address you come first. Move a street away and you sit far down the list, at the eight nearest spots and right across the wider area. Each dot is one of those spots; Green means you are in the top three there.

So someone a street or two away, searching on their phone for veneers, may scroll past without ever seeing you. What does a nearby practice get instead?

The comparison worth looking at

One nearby practice appears higher overall

We ran the same search and Smile Stylist Dental Clinics came before you at 24 of the 25 spots we tested, both close to you and farther out across the city.

Same search, a cosmetic dentist, from the same spots around you, so the two maps can be read side by side.

They show in the first three at about half the spots, you at one. That is the gap on the streets around you. So who is actually reaching your website today?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

None of the searches we found uses your name

None of the searches we looked at types your practice name. People arrive by the treatment instead, like 'porcelain veneers london', where your page sits among the first results. These visit figures are estimates.

  • These are searches for the treatment, not for you, and your pages are still the ones they land on.
  • Your site does show on the first page for several of these searches, so people comparing veneers or bonding can already find you.

So which treatment searches are bringing the most people in, and where do they land?

The searches behind the numbers

Veneer searches are bringing you new people

The searches we found all come from people who do not use your name. Most are about veneers, some about composite bonding, and a few are simply someone looking for a cosmetic dentist.

  • 'porcelain veneers london' shows up among the first results and leads to your porcelain veneers page, so someone weighing up veneers lands on your own explanation of them.
  • 'composite bonding london' sits low on the first page, below the results most people click, and leads to your composite bonding page.

Veneers are your own field, and those searches already lead to your pages. That is the service worth building on. Someone looking for a cosmetic dentist in Manchester reaches you lower down, which raises the question of what happens once they do arrive.

Picture patients searching for your treatments in Manchester being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?