Prepared by Forge Marketing

Private visibility audit

Didsbury Family Dental Care

Hi there, let’s look at your local visibility.

We ran the same search, a dental clinic, from 25 spots around School Ln in Manchester. At your own address you come first. Move a street or two away and you sit outside the first three at every other spot, further down the further out we went. Each dot is one of those spots; Green means the practice is in the top three there.

So someone a few streets away, phone in hand, looking for a dentist, may simply not come across you. Which raises the question: what is possible here?

The comparison worth looking at

One nearby practice appears higher across these spots

Didsbury Dental Practice comes before you at most of the spots we tested, and it is among the first three at many of them, while you hold first place at your own address.

Same search, a dental clinic, run from the same spots around School Ln in Manchester, so the two maps sit side by side.

Someone a few streets away is shown their name among the first three, and not yours. Their map shows what is reachable here, with no promise of the same result. So where does your own website stand?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Your website sits beyond the first page of Google

We looked at eight of the searches your website shows up for. One uses your name, 'didsbury dentist'. On that one and on the others, your pages sit beyond the first page. These are estimates.

  • A search with your name is typed by someone who has already heard of you, so it tells you little about new patients.
  • Someone searching for whitening in Didsbury is shown a first page without you on it: none of the searches we looked at puts you there.

So what are people in Didsbury actually typing when they do not know your name yet, and where do they land?

The searches behind the numbers

The searches that do not use your name

A few searches without your name do show your site. They are about treatments you offer: implants and teeth whitening, plus a general search for a dentist in your postcode area.

  • 'dental implants didsbury' shows up beyond the first page of results, and it leads to your home page rather than to anything about implants.
  • 'teeth whitening didsbury' also shows up beyond the first page, and it too lands on your home page.

So someone looking for implants or whitening around School Ln in Manchester would have to scroll a long way to find you, then read a home page. Whitening is the one worth building a proper page around. The question is where you start.

Picture patients searching for your treatments in Manchester being able to find you.

Here is what already works for you, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

Green glass speech bubble on a black base
Step 1, start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

Green glass clock on a black base
Step 2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

Green glass building blocks on a black base
Step 3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

Green glass gears on a black base
Step 4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Founder

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.
Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to
Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Or book a call

One hour on video, free. Pick a time that suits you.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?