We ran the same search, a neurosurgeon, from 25 spots around Headington in Oxford. At most of them you come up among the first three, including the spot at your own door, and that holds across most of the wider area too. The one softer pocket sits to the north-west, where you slip lower down the first screen. Each dot is one of those spots; Green means you are in the top three there.
So most patients nearby are able to find you. From that north-west pocket, someone searching may scroll past you instead. How far could that go here?

Mr Simon Cudlip MD FRCS, Oxford Neurosurgeon and Spinal Surgeon came above you at all 25 spots we tested, near your own street and right across the wider area too.
Same search for a neurosurgeon, same spots around you, so the two maps sit side by side.
That practice is in the first three at every tested spot, you at most of them. So there is ground to close on the map, and the next question is what happens once someone reaches your website.

We looked for the Google searches that lead people to your website. The search tool we used found none, not even a search for your name. It is an estimate, but a clear one.
That leaves the people who have never heard of you. What do they search for?

Someone who does not know your name searches for a neurosurgeon around Headington in Oxford. None of the searches we found leads that person to your website.
Your pages are not yet doing the work of being found. That is where we would start, with the services you most want to be known for.

Here is what already works for you, and what we would fix first.
None of this is about your care. It is about who sees your name first.
Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.
WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.
We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.
Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.
Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.
Four practices, four kinds of work. Delivered, not promised.
See the projectsEvery page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.
The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.
Every question his patients ask, mapped, then written and linked from his own publications.
His whole site reviewed page by page, and the three-month plan, city by city.
For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.
Then very little: the odd decision, and your clinical eye where it matters.
If you stop, you keep all of it. No minimum term.
Agreed in writing. Nobody honest can promise you a position on Google, and we will not.
I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.


WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.
The questions practitioners actually ask me after a page like this.