The same search for a skin care clinic was made from 25 spots around the practice. Overall, you are far down the list in most spots. For The Oxford Wellness Doctor, the map shows you first at your own address, then dropping away quickly around Woodstock Rd in Oxford. Each dot is one of those spots; Green means the practice is in the top three there.

This may mean that from weaker parts around Oxford, someone searching nearby may not come across your practice.

For the same search around Woodstock Rd in Oxford, Oxford Skin Clinic appears further out than you, so it shows up more widely nearby.

This is the same search, checked from the same spots around your practice, so you can read the two maps side by side.

This suggests a wider local presence is reachable around Woodstock Rd in Oxford; first check whether you and Oxford Skin Clinic offer the same services.

This estimate found no Google searches using your practice name. People who do reach you are more likely to come through other searches, such as 'oxford mounjaro'.

• In practice, this means people are not yet finding you because they already know the practice name.
• Searches for what your skin care clinic offers around Woodstock Rd in Oxford do exist, but your pages sit too far down for most people to see them.

Next, look at which non name searches can bring people to your site.

These are searches for weight loss, hair loss and skin treatments by people who do not know your name, but none currently puts your pages where most people will see them.

• For 'oxford mounjaro', you appear beyond the first page, leading to your medical weight loss page.
• For 'profhilo swindon', you appear beyond the first page, leading to your Profhilo treatment page.

The clearest finding is that people searching around Woodstock Rd in Oxford are not reaching you through non name searches yet. The nearest match to your own field is Profhilo, but it is still far down the results.