Private visibility audit

Sita Madaan

Dr Madaan, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around St John St in Oxford. On this map, you appear among the first three only right by your door. A short distance away, you are far down the list almost everywhere. Each dot is one of those spots; Green means the practice is in the top three there.

That means someone nearby may only come across you when they are very close, which leads to a useful comparison with another nearby practice.

The comparison worth looking at

One nearby practice shows up more widely

Temple Street Dental Practice appears much further out around St John St in Oxford, while your practice is mostly seen close to your address.

This is the same search, made from the same spots around your practice, so the two maps can be read side by side.

This suggests a wider local presence is reachable here, so the next question is who is getting through to your website now.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

How people reach your website

We do not yet have the search figures for your website in this audit.

Once we have them, we can see whether new patients find you or only people who already know your name.

The searches behind the numbers

The searches that bring new people to you

We do not yet have the list of searches that lead to your website.

We can look at them together and start from the services you want to be found for.

Picture the patients searching for a dentist in Oxford being able to find you.

There are real strengths here worth keeping, and a few gaps worth working on. None of them is dramatic, and each one can be handled on its own.

What we would fix first
  • A few streets away from St John St you mostly do not come up for that same dental search, so people looking nearby may not see your name at all.
  • Across the spots we tested, Temple Street Dental Practice came up ahead of you more often, which says nothing about the dentistry and a lot about being seen.
  • Your booking path already works, so the real question is how many of the right people in Oxford ever reach it, and a mobile test showed the main content slow to appear, which can make the site harder to use.

I used to run clinics myself, so this is really two colleagues reading the same page together. None of it has to be solved at once; each piece can be taken on its own.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp
Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?