Private visibility audit

Oxford Orthodontics

Hello, let’s look at your local visibility.

We ran the same search, Orthodontist, from 25 spots around Headington in Oxford. You come up first across the map. That is a strong local presence. Each dot is one of those spots; Green means the practice is in the top three there.

This may mean people nearby are able to find you quite easily, so this is worth protecting. The next question is who reaches your website from search.

The comparison worth looking at

Your map is strong nearby

Against Oxford Orthodontics Practice, you both show up well around Headington in Oxford, and you come first more often. So patients nearby are more likely to find you than them.

This is the same orthodontist search from the same spots around Headington in Oxford, so the two maps can be read side by side.

Your map is doing its job here, so the next question is who is actually reaching your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

About half already know you by name

This estimate suggests two kinds of visitor reach you through Google: people who search for you by name, and people who are looking for an orthodontist around Headington in Oxford.

  • The people who search by name had already heard of you, from a recommendation, walking past, or because they are already a patient.
  • The other half are making a different search for an orthodontist around Headington in Oxford, without knowing your practice name first.

So which searches bring those new people to your website?

The searches behind the numbers

New people do find you for orthodontics

These are searches for orthodontic treatment, mainly Invisalign, plus one broad search for an orthodontist around Headington in Oxford.

  • 'orthodontist oxford' shows up among the first results and leads to your home page, so someone looking for an orthodontist can reach your main practice page.
  • 'invisalign oxford' shows up among the first results and leads to your Invisalign page, so someone already thinking about Invisalign can land on that treatment page.

The strongest sign here is that your own field already brings new people in: when someone nearby searches for an orthodontist, your main page is there to be found.

Picture the patients searching for braces in Oxford being able to find you.

Here is what already works well for you, and the one thing we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?