Private visibility audit

Abel Mounir

Dr Mounir, let’s look at your local visibility.

We ran the same search, a plastic surgeon, from 25 spots around King St in Manchester. The map shows you lower down the first screen in many places, with some spots where you are among the top three. So people nearby can see you, but not consistently. Each dot is one of those spots; Green means the practice is in the top three there.

Where the map is weaker, someone searching from there may not come across you, even though you do have nearby spots where you show strongly.

The comparison worth looking at

One nearby practice shows up wider

Dr Kian Plastic Surgery shows up ahead from the spots we tested around King St in Manchester, so a patient nearby is more likely to see them first.

We ran the same search from the same spots around King St in Manchester, so these two maps can be read side by side.

So there is room for you to be seen from more of those spots around King St in Manchester. The next question is what people type into Google when they look for you.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

People are not yet searching for you by name

None of the Google searches reaching your website uses your practice name.

  • So nobody is arriving because they already knew your name.
  • A patient around King St in Manchester who needs a plastic surgeon is making a different search.

So which searches are bringing people to you without your name?

The searches behind the numbers

New people reach you for plastic surgery

These are searches for plastic surgery treatments, mainly breast fat transfer, with some interest in mini tummy tuck and facial contouring.

  • 'fat transfer breast augmentation' shows up among the first results and leads to your page about breast augmentation with fat transfer.
  • 'mini tummy tuck' shows up among the first results and leads to your page about that procedure.

The clearest opening is breast fat transfer. People nearby who want that kind of plastic surgery can already land on your own page, so that is the service already bringing in new people.

Picture the patients searching for your procedures in Manchester being able to find you.

Here is what already works for you, and what we would start with.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?