Private visibility audit

Nigel Mabvuure

Mr Mabvuure, let’s look at your local visibility.

We ran one search, a cosmetic surgeon, from 25 spots around Wythenshawe in Manchester. The map shows you on the first screen in many spots, but below the top three in most. So people nearby can see you, though often not among the first options. Each dot is one of those spots; Green means you are in the top three there.

Where you drop, someone searching on their phone may not come across you. Where you are on the first screen, that presence is worth protecting. So who nearby is being found more easily?

The comparison worth looking at

One nearby practice shows up wider

Across the same spots around Wythenshawe in Manchester, Manchester Plastic Surgery appears both closer to your practice and further out than you, and more widely.

This is the same search from the same spots around your practice, so the two maps can be read side by side.

That suggests a wider local presence is reachable here. For someone nearby with a phone in hand, the next question is whether your website is catching people who do not know you yet.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

People reach your website in both ways

About half the people reaching your website through Google already know you, and about half do not. One named search we found was 'all skin surgery manchester'.

  • The people using your name had usually heard of you already, from a recommendation, walking past, or as an existing patient.
  • Someone around Wythenshawe in Manchester looking for a cosmetic surgeon without knowing your name does search, but your pages sit too far down for most people to see.

So what are those searches, and where do they lead?

The searches behind the numbers

New visitors barely reach your service pages

These are searches for cosmetic surgery, mainly breast uplift, mummy makeover and breast enlargement. They lead to your own treatment pages, but below where most people click.

  • 'boob job manchester' sits low on the first page, so your breast enlargement page brings almost no one.
  • 'how much is a breast uplift uk' sits low on the first page, so your breast uplift page brings almost no one.

The searches we found are for your own cosmetic surgery work, but none is yet in the first results, so someone looking for cosmetic surgery around Wythenshawe in Manchester does not arrive this way yet.

Picture the patients searching for your procedures in Manchester being able to find you.

Here is what already works well for you, and what we would take on first.

What we would fix first
  • For "cosmetic surgeon" around Wythenshawe, you sit below the first three in most spots tested.
  • Manchester Plastic Surgery comes up ahead of you on that same search.
  • "how much is a breast uplift uk" sits low on the first page.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp
Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?