Private visibility audit

Tal Sadeh

Tal, let’s look at your local visibility.

We ran the same search, a medical spa, from 25 spots around St Ann's Sq in Manchester. The map shows you on the first screen in many spots. In most, you are below the top three. Each dot is one spot; Green means your practice is in the top three there.

From the weaker spots, someone searching nearby may not come across you. That makes the next question simple: who are they seeing instead?

The comparison worth looking at

One nearby practice shows up more widely

On the same search, NassifMD Medical Spa UK appears in more of those spots than you do, so nearby patients meet them before you.

This is the same search from the same spots around St Ann's Sq in Manchester.

None of that reach is out of your grasp here. The next question is whether people nearby already look you up by name.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

People are not yet searching for you by name

From what we found on Google, people are not yet reaching your site by searching for your practice name.

  • In practice, this means Google is not yet a route for people who have already heard of you and type your name to find your site.
  • People nearby do make other searches for a medical spa around St Ann's Sq in Manchester, and those are not yet bringing them to you.

So what do people search for when they do not know your name yet?

The searches behind the numbers

New searches centre on removal and laser treatments

These are searches about skin lesion removal and laser treatment pages. They point to services you do offer, but we cannot tell from this list where people would see your pages.

  • 'skin tag removal manchester' leads to your home page, but where it shows up is unknown.
  • 'co2 laser manchester' leads to your home page, but where it shows up is unknown.

What matters here is that new people are searching for treatments you already provide. What we still need to pin down is whether those pages are being seen around St Ann's Sq in Manchester.

Picture the patients searching for CO2 laser in Manchester being able to find you.

Here is what is already working well, and where we would start the work.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?