We ran one search, gastrointestinal surgeon, from 25 spots around Barlow Moor Rd in Manchester. You are among the first three in the west. You drop lower down the first screen towards the east, and sit below the first three in most tested spots. Each dot is one of those spots; Green means the practice is in the top three there.

This may mean people searching from the east do not come across you, while your presence to the west is worth protecting.

Against Mr Nicholas Stylianides, you show up less often both close to the address and further out around Barlow Moor Rd in Manchester.

This is the same search from the same spots around your practice, so the two maps can be read side by side.

That suggests a wider local presence is reachable around Barlow Moor Rd in Manchester, so the next question is whether your website is turning that nearby interest into enquiries.

From the searches we found, nobody reaches your site by typing your name.

• That means your name is not yet the Google search that brings people to your website.
• So the people who do reach your site are finding you some other way.

So what do people search for when they do not know your name yet?

The search we found is by someone who does not know you yet, and it is about bariatric surgery rather than your name.

• 'gastric sleeve manchester' has an unknown position in the results, so we cannot tell how often a patient would see it. It leads to your home page.

The search we found is for a service in your own field, bariatric surgery, but we cannot yet tell whether patients around Barlow Moor Rd in Manchester are actually seeing that page.