Private visibility audit

Khalid Ashraf

Dr Ashraf, let’s look at your local visibility.

We ran the same search, Dentist, from 25 spots around Blackley in Manchester. Close to Rochdale Rd, you appear among the first three. Across most other tested parts of Blackley, you are far down the list. Each dot is one of those spots; Green means the practice is in the top three there.

Someone searching from those weaker parts can miss you, while your nearby presence is still worth protecting. So how far out can a practice here be found?

The comparison worth looking at

One nearby practice shows up more widely

Moston Dental Surgery shows up further out around Blackley in Manchester, while your map stays strongest near your address. That shows a wider local presence is possible here.

This is the same search from the same spots around Blackley in Manchester, so both maps can be read side by side.

That suggests more of this area can be reached from your map too. Then the next question is simple: when people do find you online, are they looking for you by name?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

People are not yet searching for you by name

None of the searches we found uses your full practice name. People reaching your site through Google are using shortened forms, such as 'jct 20'.

  • That means people who hear of you elsewhere are not yet looking up your full name.
  • It also means the searches that matter next are the ones people use when they need a dentist around Blackley in Manchester.

So which searches bring people to you without your name?

The searches behind the numbers

Only name-like searches reach your website

The searches we found are mostly name shortcuts and odd mismatches, not clear searches for a dentist or a treatment you offer.

  • 'jct 20' shows up among the first results and leads to your home page.
  • 'clapham junction dentist' is beyond the first page of results and leads to your home page, so most people never see it.

None of the searches we found is someone nearby looking for a dentist around Blackley in Manchester, so new people are not arriving through dentistry searches yet.

Picture the patients searching for a dentist around Blackley being able to find you.

Here is what already works well for you, and where we would start.

What we would fix first
  • For "dentist" around Blackley, you are far down the list in most spots tested.
  • Moston Dental Surgery comes up ahead of you on that same search.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp
Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?