Private visibility audit

Harley Street Dental Clinic (HSDC London)

Hello, let’s look at your local visibility.

We ran the same search, a dentist, from 25 spots around Harley St in London. You appear first right on Harley St. A few streets out, you drop away and are far down in most surrounding spots. Each dot is one of those spots; Green means the practice is in the top three there.

This may mean someone searching a few streets away does not come across you, while people right on Harley St still can. So how does a nearby practice compare?

The comparison worth looking at

A nearby map gives local context

Against Dental Smiles London, your map is strongest close to Harley St and much thinner further out.

This is the same search, made from the same spots around Harley St in London, so the two maps can be read side by side.

Set beside one nearby practice, this shows how your local map feels to a person searching nearby. The next question is who actually reaches your website.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people find your website without knowing your name

This estimate suggests most people who reach your site through Google were not searching for your practice by name.

  • That is a real strength. Your website is already doing part of the hard work of helping new patients find you around Harley St in London.
  • A patient looking for a dentist nearby can reach you without already knowing your practice, not only after a recommendation or having walked past.

So what are those searches, and which pages do they land on?

The searches behind the numbers

General dentist searches already reach your website

These are broad dentist searches and one local Harley St search, so they are people looking for a dentist or dental clinic rather than looking for you by name.

  • 'dental clinic london' shows up among the first results and leads to your home page.
  • 'harley st dentist' shows up among the first results and leads to your home page.

The useful thing here is that general dentist searches already bring new people to your home page, so plain dentist terms are worth building on.

Right by Harley St, the people searching for a dentist can already find you.

Here is what already works well for the practice, and where we would start next.

What we would fix first
  • We could not confirm where your pages show when people search without your name.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Message me on WhatsApp
Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?