Private visibility audit

GoodLight Clinic

Hello, let’s look at your local visibility.

We ran the same search, Dentist, from 25 spots around Victoria Bridge Rd in Bath. You come up first on your own street. Then you drop far down across most nearby spots. Each dot is one of those spots; Green means you are near the top there.

That may mean people a little farther away do not come across you, while your immediate area is worth protecting. So what does a nearby practice look like on the same search?

The comparison worth looking at

A nearby practice shows up more widely

Against Green Park Dental Practice, you appear on your own street, while it shows up both close to you and further out around Victoria Bridge Rd in Bath.

We ran the same search, Dentist, from the same spots around Victoria Bridge Rd in Bath so the two maps can be read side by side.

A nearby practice is found that far out, so the same reach is open to you. Who is reaching your website today?

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

Most people who find your website already know you

This estimate suggests most people who reach your site through Google already know your practice, often by searching your name.

  • They had heard of you already, from a recommendation, walking past, or because they are an existing patient.
  • Someone nearby looking for a dentist around Victoria Bridge Rd in Bath without your name is making a different search, and your pages sit too far down.

So what do people search for when they do not know you yet?

The searches behind the numbers

No new-patient searches reach your pages

These are searches for a dentist, for snoring treatment, and a few lookalike clinic names. None puts your pages where a new patient is likely to see them.

  • 'bath dentist' shows up beyond the first page of results and leads to your home page, so most people never see it.
  • 'laser for snoring' shows up beyond the first page of results and leads to your snoring therapy page, so most people never see it.

The gap is simple: someone looking for a dentist around Victoria Bridge Rd in Bath does not arrive this way yet, and your snoring therapy page is not being seen either.

Picture the patients searching for a dentist in Bath being able to find you.

Here is what already works well for you, and what we would put right first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?