Private visibility audit

Elliott Ballantyne

Dr Ballantyne, let’s look at your local visibility.

We ran the same search, a dental clinic, from spots around Newbridge Rd in Bath. You are among the first three close to you and across the west. That drops away toward central Bath. Each dot is one of those spots. Green means you are in the top three there.

This means people near you and to the west can find you, while someone closer to central Bath may not come across you. So what is possible nearby?

The comparison worth looking at

A nearby practice appears more evenly

Green Park Dental Practice stays in view further out around Newbridge Rd in Bath, while you are stronger closer to your own address.

We ran the same search from the same spots around you, so the two maps can be read side by side.

This suggests a wider local presence is reachable here, so the next question is whether people are already searching for you by name.

Each dot is a tested search location. Green means a top-three position for that search. The comparison concerns search visibility, not the quality of care.

Beyond the map

People are not yet searching for you by name

Through Google, we found people reaching you with searches like 'dental implants bath', not your practice name. This is an estimate.

  • That means Google is not yet showing a clear pattern of people looking for you by name after a recommendation or from passing your practice.
  • So when someone nearby wants a dental clinic around Newbridge Rd in Bath and does not know your name, they are making a different search.

The next question is simple: what do people type when they have not heard of you yet?

The searches behind the numbers

New people reach pages outside your main care

These searches are not for your practice name. They point either to a clinician's page or to your implant training courses, rather than to your dental implant care.

  • 'rhodri thomas' shows up among the first results and leads to your page about Rhodri Thomas.
  • 'dental nurse implant course' shows up low on the first page, brings almost no one, and leads to your courses page.

The clearest point is the gap. The pages bringing in people who do not know you yet are about another service of your practice, so someone looking for dental implants around Newbridge Rd in Bath does not arrive this way yet.

Picture the patients searching for dental implants in Bath being able to find you.

Here is what your practice already has in its favour, and what we would fix first.

None of this is about your care. It is about who sees your name first.

You stay with your patients. We carry this part.

Patients choose before they call: from the first names on the map, from the first results on Google. My team rebuilds what decides that, your Google listing and the pages a patient lands on, and keeps it up every month. Here is what happens if you reply.

1
Start here

You send a message

WhatsApp or a voice note. Tell me which part of this page matters most to you. I reply myself.

2

About an hour together

We agree the priorities and what Forge will deliver, in writing. It is the only real time this asks of you.

3

Foundations first

Your Google listing and the pages a new patient lands on. Fixed before anything is built on top.

4

Systems that keep running

Kept up month after month. You watch it in a shared table, with a regular call, and your own people kept in the loop.

Work we have already done

Not a promise. The work itself.

Four practices, four kinds of work. Delivered, not promised.

See the projects
A dental practice near Paris

Every page about implants rebuilt, down to the questions patients ask before deciding. Kept up month after month.

An oral surgeon in Paris

The page patients land on before they book, her Google advertising, and a weekly letter to the colleagues who refer to her.

A hand surgeon in Italy

Every question his patients ask, mapped, then written and linked from his own publications.

A plastic surgeon in Italy

His whole site reviewed page by page, and the three-month plan, city by city.

What stays yours

One practitioner per city, in writing.

For a given specialty. So we do not work with the practice on the second map above, and would not while working with you.

From €1,200 per month
First diagnostic free. No minimum term. Agreed in writing before anything starts.
✓
About an hour at the start

Then very little: the odd decision, and your clinical eye where it matters.

✓
Everything built stays yours

If you stop, you keep all of it. No minimum term.

✓
We commit to the work

Agreed in writing. Nobody honest can promise you a position on Google, and we will not.

Healthcare marketing, led by Dr. Vladimir Khourda

A doctor who ran clinics, doing this part for you

I'm a doctor. I used to run a group of clinics, and I know this part of the job is not why anyone chooses medicine. Today my team does it for practices like yours: the research, the writing and the set-up. You come in only where clinical knowledge matters.

Dr Vladimir Khourda, founder of Forge.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

A message or a voice note is enough

WhatsApp or voice note: +33 7 43 69 81 74. Tell me which part of this page you want to understand better. I reply myself. This page was made for your practice only, and it comes down 32 days after it was published.

Got a question?

A few things you may be wondering

The questions practitioners actually ask me after a page like this.

What would you do first for my practice?

We already have a website, an agency or someone who watches this. Do we start again?

Will this bring the right patients, or just more enquiries?

I searched myself and saw something different. Why?

What does it cost, and how long before something changes?

Do you work with the practice you compared me with?