We ran the same search, a dentist, from 25 spots around Brock St in Bath. You appear first close to you and among the first three across much of the north. You drop below the top three in most southern spots. Each dot is one of those spots; Green means you are in the top three there.

This suggests people near you and across the north can find you more easily, while someone searching from the south may not come across you. So who else appears nearby?

Against Green Park Dental Practice, you hold your own across the same central spots.

We ran the same search from the same spots around Brock St in Bath, so the two maps can be read side by side.

So the next question is what happens after someone taps through to your website.

This estimate suggests most people who reach your website through Google were not looking for you by name.

• That is a real strength for your practice. It means Google can introduce you to people around Brock St in Bath who have not heard of you yet.
• Searches like 'dentist bath' do exist, but they are not bringing many people to you yet.

So what do those people search for, and where do they land?

These are all general searches for a dentist in Bath. They point to your main practice page rather than to a page for one treatment.

• 'dentist bath' points to your main practice page, but the tool gives no position, so we cannot tell whether someone nearby is likely to see it.
• 'bath dentists' points to the same main practice page, again with no position given, so we cannot tell whether it is seen by a new patient.

The searches we found are for your core work as a dentist, but none gives clear evidence yet that someone looking for a dentist around Brock St in Bath reaches you this way.