Private visibility audit

Mario Marra

Hi Dr. Marra, here is what a new patient sees when they look for you online in Bologna.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Arienti and you come up near the top there.
  • Notice the southern area, where you stay fairly visible.
  • Watch the north and northeast, where you slip far out of sight.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients near you search for a plastic surgeon, who do they see first?

Right by Via Arienti, you come up. Farther out, Dott. Juri Tassinari is the name patients keep seeing first.

We put you head to head with Dott. Juri Tassinari, and also looked at Dottor Ivano Iozzo and Dr. Giorgio D'Angelo.

So the calls you miss are not drifting away by chance. They are going to the practice patients notice first.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

What you see nearby is explained in your own data

This screen shows the pieces behind that result, in plain view. It shows how many other sites point to yours, how visitor traffic rises and falls over time, how much interest there is in what you do, and how often you appear in Google and the newer AI answers. This is what shows whether your site is actually bringing you patients.

  • Other sites already point to yours
  • Visitor traffic is moving upward
  • Your presence in AI answers is building

Next, the exact searches patients use to find a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients reach you by name.

This image lists the Google searches your site shows up for, and it shows that the searches bringing you in are mostly tied to who you already are.

  • most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • on dottore marra, a search many patients run each month, your site sits near the bottom of the first page, so patients scroll past.
  • so those new patients pick whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages you should build or improve.

Picture your week with the patients who searched for a surgeon in Bologna, found you first, and walked in already half-decided.

You have a real foundation here, and a few quiet gaps that are costing you patients before they ever reach you. The reassuring part is that both sides of that picture can be worked on.

I trained as a clinician before any of this. A short call is just one doctor helping another see which gap to close first, and the fixes are simpler than they look from here.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?