Private visibility audit

Dr. Luca Minghetti

Hi Dr. Minghetti, here is what a new patient sees when they search for your practice online today.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look at Via Giambologna, 6/A and you come up first there.
  • Move beyond the closest neighborhoods and you slip out of sight.
  • See nearby areas where ads can sit above your results.

This is not permanent. We can spread that green across more of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients near your practice search for a dentist, who do they see first?

At Via Giambologna, you come up. A little farther out, patients keep seeing Microdent Dental SPA before they reach you.

We put you head to head with Microdent Dental SPA, and also looked at Bludental - Bologna and Dr. D Dental Clinic.

So the visits you are missing are going to the practice patients notice first. That is where the gap sits.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you show up nearby is explained by what your own data reveals

This screen is a plain view of your site’s search footprint. It shows how many other websites point to you, how visitor traffic rises and falls over time, the level of interest around what you do, and how often you appear in Google and the newer AI answers. It shows whether your site is actually bringing you patients.

  • Few other websites point to yours
  • Your Google visitor traffic stays very low
  • Your presence in AI answers is still absent

Next, we’ll show the exact searches people use when they look for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • On studio minghetti, one of the most searched ways patients look for this, your site sits near the top of the page, so it still brings people in.
  • On dentista novellara, a search many patients run every month, your site sits far down the list, so patients scroll past and choose someone else.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients, with the pages to build or improve.

Picture your week with the patients who searched Bologna, found you first, and walked in already half-decided.

You have a solid base here, and a few quiet gaps that are costing you patients before they ever reach your name. Both sides are workable.

  • Across most of Bologna, Microdent Dental SPA appears in map results before you do, so those patients start comparing without ever seeing your name.
  • Your treatment pages carry too little explanation and no real photos, so a serious patient hesitates and reads another clinic's page instead.
  • When AI shapes a patient's thinking before they search, your practice is not part of that early picture yet, so they arrive already leaning elsewhere.

I trained as a clinician first. A short call is just me walking through this with you, and the fixes have a clear order that is simpler than it looks.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?