Private visibility audit

Giovanni Zabbia

Hi Giovanni, here is what a new patient sees when they look for you online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Ricasoli, and you are usually visible, but not first.
  • Notice the east and south, where you come up first more consistently.
  • Move west and northwest, and you slip farther back from view.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When people near your practice search for care, who shows up first?

At Via Ricasoli, you are found, but not among the first names people see. Across Palermo, Dott. Federico Coppola comes up far more often.

We put you head to head with Dott. Federico Coppola, and also looked at Dott. Federico Coppola and Dott. Federico De Michele.

So the calls you miss are not going to a stronger service. They are going to the practice patients notice before yours.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you show up nearby has a reason inside your own data.

This screen is a plain view of your site’s reach. It shows how many other websites point to yours, how visitor flow rises and falls over time, how much interest exists around what you do, and how often you appear in Google and the newer AI answers. It tells you whether your site is actually bringing you patients.

  • Very few other websites point to yours.
  • Visitor traffic is moving downward.
  • Your presence in AI answers is only starting to build.

Next, the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed your name directly, so a search is not winning you anyone new.
  • On acido polilattico rischi, a search many patients run every month, your site sits high on the page, but not enough to own the whole spot.
  • So those new patients pick whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages you should build or improve.

Picture your week with the patients searching Palermo right now who never quite land on your name.

You have real assets already working for you, and a few gaps quietly sending patients elsewhere. Both are worth addressing, and none of it needs to be figured out alone.

  • Patients in the west and northwest of Palermo meet Dott. Federico Coppola first, so he shapes their trust before you get a turn.
  • Your site takes around 13 seconds to open, long enough that an interested patient leaves before seeing your work.
  • When patients ask AI about a plastic surgeon in Palermo, your practice is not yet part of that answer.

I trained as a clinician before I did any of this. A short call is just one doctor helping another read the map, and the fixes have a clear order that makes them lighter than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?