Private visibility audit

Sergio Razzano

Dr. Razzano, here is what a new patient sees when they look for you online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Giosuè Carducci, and you come up near the top there.
  • Notice several south and southeast areas where you stay easy to find.
  • Move north or west, and you slip far out of sight.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let’s see how you compare to your closest competitors.

And your competitors?

When people in Naples search for a plastic surgeon, who do they come across first?

Right by Via Giosuè Carducci, you come up. Farther north and west, patients keep meeting Dott. Dario d'Angelo first.

We put you head to head with Dott. Dario d'Angelo, and also looked at Dott. Sergio Razzano and Dott. Arturo Amoroso.

That is why the patients you miss are not lost to better care. They are going to the practice that shows up before yours.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Your local spot is explained in your own data, not left to chance.

This screen is the simple record of your site’s pull online. It shows how many other sites point to yours, how visitor traffic moves over time, how much interest there is in what you do, and how often you show up in Google and the newer AI answers. It is the clearest sign of whether your site is actually bringing you patients.

  • A small number of sites point to yours
  • Your traffic from Google is growing well
  • Your presence in AI answers is starting to build

Next comes the exact way patients search for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • On chirurghi plastici a napoli, a search many patients run every month, your site sits near the bottom of the first page, so patients scroll past.
  • So those new patients pick whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages you should build or improve.

Picture your week with the patients who searched Naples, found you first, and walked in already half-decided.

You have real assets here, and a few gaps quietly costing you patients who are already searching. The good news is that both are worth addressing, and neither requires starting over.

  • Search gaps in the north and west of Naples mean patients there meet Dott. Dario D'Angelo before your name appears at all.
  • Your site takes around 12 seconds to open, so a portion of every patient you paid to attract leaves before seeing your work.
  • Paid interest lands on a softer contact path, so patients who were ready to reach out can hesitate and drift instead.

I trained as a clinician first. A short call is just me helping you see which of these to tackle in order, and you bring nothing to it.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?