Private visibility audit

Vincenzo Colabianchi

Hi Dr. Colabianchi, here is what a new patient sees when they look for you online today.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Viale XII Giugno and you come up first there.
  • Notice the south and southeast, where you stay near the top.
  • Move north and northeast, and you slip out of sight.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients in Bologna look for a plastic surgeon, who do they meet first?

Right by Viale XII Giugno, you come up. Move north and northeast, and Dott. Juri Tassinari is the name patients keep seeing instead.

We put you head to head with Dott. Juri Tassinari, and also looked at Dottor Ivano Iozzo and Dr. Giorgio D'Angelo.

So the missed calls are not coming from the street beside your practice. They are slipping away where patients notice that other name first.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you appear nearby is explained by your own data.

This screen is the snapshot behind your site. It shows how many other sites point to yours, how visitor traffic rises and falls over time, how much interest there is in what you do, and how often you show up in Google and the newer AI answers. This is what shows whether your site is actually bringing you patients.

  • Your site has a solid base of outside mentions.
  • Traffic from Google is slipping.
  • Your presence in AI answers is only starting to build.

Next, the exact searches patients use, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and the ones that bring new patients are not doing the heavy lifting yet.

  • Most of the people who reach you already know you and type you in directly, so search is not bringing in fresh patients on its own.
  • On pube, one of the most searched ways patients look for this, your site sits near the top of the page, so that search does bring attention, but it is not the kind of care search that fills a calendar.
  • On zigomo rifatto, a much smaller search but still part of the patient journey, you sit partway down the page, so people looking for that care can pass you by and book elsewhere.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages to build or improve.

Picture your week with the patients who searched Bologna, found you first, and walked in already ready to choose.

You have a real foundation here, active ads, reviews, and a genuine city presence, and a few specific gaps quietly costing you consultations. Both sides are workable.

  • Your procedure pages are under a thousand words and light on clinical detail, so an interested patient leaves before they feel ready to contact you.
  • A competitor is currently running ads on your name, meaning patients who searched for you specifically can be pulled away before they reach your clinic.
  • AI tools surface your name occasionally but not consistently, so the first impression many patients form happens before your expertise enters the picture.

I trained as a clinician before any of this. The call is just me reading this with you so the right fixes come in the right order, and none of it is as heavy as it looks.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?