Private visibility audit

Ricci Parrulli

Hi Ricci, here is what a new patient sees when they search for your practice online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Fossolo and you come up first there.
  • Move beyond the immediate area and you slip out of sight.
  • Notice some surrounding areas only show you in mid-range pockets.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients near Bologna search for a dentist, who do they come across first?

Right by Via Fossolo, you come up. A few streets out, patients keep seeing Microdent Dental SPA first.

We put you head to head with Microdent Dental SPA, and also looked at Bludental - Bologna and Centri Dentistici Tomaselli - Bologna.

That is why the calls you miss are going to the practice patients notice first. So the gap is not at your door, it is beyond it.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

What shows up for nearby patients is explained in your own data.

This screen is a plain view of how your site is doing behind the scenes, how many other websites point to it, how visitor traffic rises and falls over time, how much interest there is in what you do, and how often you turn up in Google and the newer AI answers. It shows whether your site is really bringing you patients.

  • Very few other websites point to yours
  • Your Google traffic is fading
  • Your presence in AI answers is only starting to build

Next, we will show the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site appears for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed your name directly, so a search is not winning you anyone new.
  • On coronectomia, one of the most searched ways patients look for this, your site sits at the top of the page, so that care is already helping some people reach you.
  • But on intervento odontoiatrico, a search many patients run every month, you sit near the bottom of the first page, so patients scroll past and book with someone else.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients, with pages to build or improve.

Picture your week with the patients who searched across Bologna, found you first, and walked in already ready to book.

You have real assets working for you right now, and a few quiet gaps that are costing you patients before they ever reach your reviews. The good news is that both sides of this are workable.

  • Across wider Bologna, Microdent Dental SPA appears in front of patients first, so trust starts forming around them before your name enters the picture.
  • Your page takes around 12.7 seconds to open, and some patients who clicked your ad are already gone before they read a word.
  • When patients ask AI tools about dental treatments, your clinic comes up inconsistently, so early confidence can settle on another practice before you are ever considered.

I trained as a clinician first. The call is just me walking through the audit with you so you can see what to tackle in what order, and none of it is as heavy as it looks.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?