Private visibility audit

Emma Mori

Emma, here is what a new patient sees when they look for your practice online today.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Marco Emilio Lepido, 66a and you come up strongly.
  • Notice the east and southeast stay fairly easy to find nearby.
  • Move west or northwest and you can slip out of sight.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients nearby search for care like yours, who do they meet first?

Right by Via Marco Emilio Lepido, you come up. Move west, and Derma Clinic sp takes over before you do.

We put you head to head with Derma Clinic sp, and also looked at Graham Dr. Diana and Studio Aimi.

So the calls you miss are not drifting away; they are going to the practice patients notice first. That is the gap to close.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you show up nearby is explained in your own data.

This screen shows the plain story of your site, how many other sites point to you, how your visitor flow rises and falls over time, the overall interest around what you do, and how often you appear in Google and the newer AI answers. It shows whether your site is actually bringing you patients.

  • Very few other websites point to yours
  • People find you through Google in limited volume
  • Your visits are trending downward over time

Next, the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site appears on, and the ones that bring new patients are not yet doing the heavy lifting.

  • most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • on neo infiammato, a search many patients run every month, your site sits far down the page, so they scroll past to someone higher.
  • so those new patients choose the practice above you and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to which pages to build or improve.

Picture your week with the patients who searched Parma, found you first, and walked in already decided.

You have a real local base worth protecting, and a few quiet gaps that are costing you patients who never quite arrive. Both are workable.

  • Patients farther west and northwest of your clinic meet Derma Clinic sp first, so they form their trust there before comparing you.
  • Your treatment pages are thin on detail, so an interested patient stalls and clicks back rather than contacting you.
  • The contact path has a gap, meaning a patient who decides to reach out can hit a dead end before booking.

I trained as a clinician before any of this. The call is just one of us reading this audit with the other, and the fixes have a clear order that makes them simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?