Private visibility audit

Vittorio Checchi

Dr. Checchi, here is what a new patient sees when they look for your practice online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look at Via Andrea Costa, and you come up near the top there.
  • Move beyond that area, and you slip into red very quickly.
  • See Bologna-wide searches, and stronger competitors take more space.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients near your practice search for a dentist, who do they notice first?

Right by Via Andrea Costa, you come up. A little farther out, Centro Odontoiatrico Grimaldi is the name patients keep meeting first.

We put you head to head with Centro Odontoiatrico Grimaldi, and also looked at Studio Dentistico - Centro Salute Orale and Studio Odontoiatrico Santa Croce.

So the people you miss are not short on choice; they are just finding another clinic before they reach yours.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

What you see nearby is explained by what your site is already doing.

This screen is a plain view of your site’s reach, who points to it, how visitor traffic moves over time, how much interest your practice name gets, and how often you appear in Google and AI answers. It shows whether your website is actually bringing you patients.

  • Other websites already point to yours.
  • People are reaching you through Google.
  • Your presence in AI answers is starting to build.

Next, we’ll show the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by search terms

This image lists the Google searches your site appears for, and it shows which ones are bringing you new patients and which ones are doing little work.

  • Most of the people who reach you already typed your practice in directly, so search is not winning you anyone new.
  • On epulide, one of the most searched ways patients look for this, your site sits near the top of the page, but on the busiest care search it is still too low for easy choice.
  • So new patients scroll past and book with the practice that sits higher, instead of reaching you first.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages you build or improve.

Picture your week with the patients who searched Bologna, found you first, and walked in already half-decided.

You have a real foundation here worth protecting, and a few quiet gaps that are costing you patients before they ever reach you. Both are workable.

  • Patients deciding through AI answers meet other practices first, so their trust is shaped before they ever consider you.
  • Outside your immediate area, Centro Odontoiatrico Grimaldi reaches more of Bologna first, so those patients never get to your reviews.
  • Treatment pages carry no photos or testimonials, so a patient who arrives with real interest finds nothing to tip the decision.
  • When a patient is ready to act, the contact path is buried, so interest cools before it becomes a call.

I trained as a clinician before any of this. A short call is just me helping you see which fix to make first, and the order is simpler than it looks.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?