Private visibility audit

Massimo Dolcet

Dr. Dolcet, here is what a new patient sees when they look for you online in Turin.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look at Corso Stati Uniti, 39 and you come up first there.
  • Notice nearby neighborhoods, where you slip into the middle.
  • Move farther out and patients often find someone else first.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients near your practice search for a plastic surgeon, who do they see first?

Right by Corso Stati Uniti you come up. A few streets out, patients keep seeing Cursio Dott. Luigi Chirurgo Plastico first.

We put you head to head with Cursio Dott. Luigi Chirurgo Plastico, and also looked at Dr. Daniele Bollero and Studio di Medicina e Chirurgia Estetica Dott. Massimiliano Giuliano.

So the work now is clear: hold the ground near your practice and stop the loss farther out. That is where the missed calls are going.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Your local spot is explained by what your site is already showing

This screen is a plain view of your site’s search footprint. It shows how many other sites point to yours, how visitor flow rises and falls over time, how much interest there is in what you do, and how often you appear in Google and the newer AI answers. This is what shows whether your site is really bringing you patients.

  • Very few other sites point to yours
  • Visits from Google stay very low
  • Your presence in AI answers is still absent

Next, you will see the exact searches people use when looking for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by search terms.

This image lists the Google searches your site shows up for, and the ones that matter for new patients are not yet doing enough work.

  • most of the people who reach you already typed your practice details directly, so search is not bringing in fresh patients.
  • on blefaroplastica torino, one of the most searched ways patients look for this care, your site sits far down the page, so many scroll past.
  • so those new patients choose the practices sitting higher and book there instead of reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages to build or improve.

Picture your week with the patients who searched for a surgeon in Turin, found you first, and walked in already half-decided.

You have a real base here worth protecting, and a few specific gaps quietly costing you patients who are already looking. Both are workable, and neither requires starting over.

  • Patients who ask an AI assistant about blepharoplasty are not being introduced to your name early, so the decision is already forming around someone else.
  • A few streets from your clinic, Cursio Dott. Luigi appears before you do, so those patients build their first impression around his name.
  • Your blepharoplasty page does not yet carry a serious patient all the way to contact, so she closes the tab still undecided.

I trained as a clinician before any of this. A short call is just me helping you see which piece to move first, and the fixes are simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?