Private visibility audit

Fabio Quatra

Dr. Quatra, here is what a new patient sees when they look for you online in Palermo.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Viale delle Alpi and you come up near the top there.
  • Move a few streets out and you slip out of sight fast.
  • Watch the wider area, where competitors often outrank you.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When people nearby search for a plastic surgeon, who do they notice first?

Right by Viale delle Alpi, you come up fast. A few streets out, patients keep coming across Studio Zabbia instead of you.

We put you head to head with Studio Zabbia, and also looked at Dott. Federico Coppola and Dott. Federico De Michele.

So the work is not just to hold the nearby calls. It is to make sure that patients a little farther out notice your practice too.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you show up nearby is explained in your own data

This screen shows the story behind your site, how many other websites point to it, how visitor traffic rises and falls over time, the overall interest in what you do, and how often you appear in Google and in the newer AI answers. It is the clearest way to see whether your site is actually bringing you patients.

  • Very few other websites point to yours
  • No visitors are coming through Google search
  • Your presence in AI answers is only starting to build

Next, you will see the exact searches people use when they are looking for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • On criolipolisi palermo, a search many patients run every month, your site sits near the bottom of the first page, so patients scroll past.
  • So those new patients pick whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages you build or improve.

Picture your week with the patients who searched for a surgeon in Palermo, found you first, and arrived already half-decided.

There are real foundations here worth protecting, and a few quiet gaps that are costing you patients before they ever reach you. Both sides are workable.

  • Your page takes around 15 seconds to open, and an interested patient has often moved on to another surgeon before it loads.
  • Once a patient does reach your procedure pages, there is not enough explanation or proof there to make them feel comfortable taking the next step with you.
  • Outside the blocks around your clinic, Studio Zabbia Chirurgia Plastica e Medicina Estetica appears ahead of most patients across the wider area of Palermo, so many never reach your name while forming their first impression.

I trained as a clinician before I ever touched any of this. The call is simply one doctor helping you see what to address first, and the gaps here are more manageable than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?