Private visibility audit

Stefano Conti

Hi Stefano, here is what a new patient sees when they look for your practice online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Cavedone, 2/A and you come up first there.
  • Move outside the immediate area and you slip out of sight fast.
  • Notice the southeast pocket, where you sit in the middle and face heavier competition.

This is not permanent. We can spread that green across more of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When people near your clinic search for a dentist, who do they come across first?

Right by Via Cavedone, you come up fast. Farther out, patients keep seeing Microdent Dental SPA first.

We put you head to head with Microdent Dental SPA, and also looked at Centri Dentistici Tomaselli and i.Denticoop.

So the calls you miss are not drifting to chance. They are going to the clinic people notice first.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you appear nearby is explained in your own data

This screen is a plain view of how your site is being found. It shows how many other websites point to you, how visitor traffic rises and falls over time, how much general interest surrounds what you do, and how often you appear in Google and the newer AI answers. It is the part that shows whether your site is actually bringing you patients.

  • Very few other websites point to yours
  • Only a small share of visits come through Google
  • Your presence in AI answers is still building

Next, we look at the exact searches patients type when they need a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • On dentista a bologna, one of the most searched ways patients look for this care, your site sits far down the page, so patients scroll past.
  • So those new patients pick whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients, with the pages you build or improve.

Picture your week with the patients across Bologna who searched, found you first, and walked in already leaning toward you.

You have a real foundation here, and a few quiet gaps that are costing you patients farther out. The good news is that both sides of this are workable.

  • Across much of Bologna, Microdent Dental SPA appears before you do, so patients farther out are introduced to them first.
  • Your treatment pages do not give an interested patient quite enough to feel ready to contact you, so they hesitate and close the tab.
  • There is no simple way for a patient who is curious but not ready to call to leave their details, so some of that interest quietly disappears.

I trained as a clinician first. So the call is just me reading this with you, and the fixes have a clear order that makes them simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?